October 06, 2026 · 85 minutes
Roseanna Plutino Group Website Maintenance Retainer & Rebuild Scope
Speaker distribution
Arseni 47% Roseanna 43% Mira 10%
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Key Themes
- We'll have to use AI, DeepSeek, Jeff
- Let's say 5 agents, everybody would have
- Let's say a client…
- Let's get this right, let's do the
- We'll go to Google Analytics
- We'll just, we'll just, I, yeah, I
- Let's say, you know, I hear about
- We'll test it, but…
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Decisions Made in This Call
- We'll have to use AI, DeepSeek, Jeff, maybe, whatever, but….
- Let's say 5 agents, everybody would have his own or her own email address, like jordy.
- Let's say a client….
- Let's get this right, let's do the next step.
- We'll go to Google Analytics.
- We'll just, we'll just, I, yeah, I, maybe we don't have the delete functionality.
- Let's say, you know, I hear about You know, rodeo productions.
- We'll test it, but….
- We'll go there.
All Action Items
| Owner | Task | Deadline | Priority | Source | |
|---|---|---|---|---|---|
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Send a text file | normal | Roseanna — Oct 06 call | ||
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Send a voice file with an idea | normal | Roseanna — Oct 06 call | ||
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Send an invoice up front | normal | Roseanna — Oct 06 call | ||
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Send us a couple of pages with your hand notes, if we could read them, and I could tell you what you could do | normal | Roseanna — Oct 06 call | ||
|
delegate to Mujtaba?
|
Set up forwarding to yourself, which means that sometimes there's important information within those bounce backs, like | normal | Roseanna — Oct 06 call | ||
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delegate to Mohammed?
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Follow up with everybody, only with some | normal | Roseanna — Oct 06 call | ||
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Send emails without a login and a password | normal | Roseanna — Oct 06 call | ||
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Send her this promo automatically two weeks later, and you just hit, okay, okay, okay, okay, like | normal | Roseanna — Oct 06 call | ||
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Send out an email with like 20 or 30 contacts, sends it out, and the bounce backs | normal | Roseanna — Oct 06 call | ||
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Send promos to people who are on a two-week vacation, or there could be a page where it suggests | normal | Roseanna — Oct 06 call | ||
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Reach out to emails that no longer exist | normal | Roseanna — Oct 06 call | ||
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Set up a page where it's all processed, and you just say, yeah, I understand what's going to happen | normal | Roseanna — Oct 06 call |
Promoted Action Items
| Owner | Task | Deadline | Priority |
|---|---|---|---|
| Unassigned | Say, you know, I hear about You know, rodeo productions | normal | |
| Unassigned | So let's say, you know, I hear about You know, rodeo productions | normal |
Generated Screenshots
16 frames
Full Transcript
863 turns
Arseni
Hi Mira.
0:14
Mira
9… So, we are here.
0:16
Arseni
Yes.
0:21
Arseni
So…
0:22
Mira
So, what is the Phase 2?
0:23
Arseni
Well, that's why we're having this call. I think the minimum phase two is routing the responses that go to suggestions at iHeartDesign PlutinoBook.com with tons of bounces that waste their time.
0:26
Arseni
But that is easy to… relatively easy,
0:43
Arseni
Okay, not that easy, but, you know, it's easy to understand what is routing.
0:46
Arseni
Yes, we'll have to use AI, DeepSeek, Jeff, maybe, whatever, but…
0:53
Arseni
The more interesting discussion could be about, how else her business could benefit from this when it comes to invoicing for the jobs that are done, going outside of APS. Sorry, going outside what we've been doing for…
0:58
Mira
But she's doing that with… she's using FileMaker for invoicing.
1:16
Mira
And for all these…
1:20
Arseni
Yeah, that is very interesting to discuss. Why would she even use FileMaker?
1:21
Mira
Because she has, as I understood once when we talked to her.
1:28
Mira
She has everything in the FileMaker. It's not only invoicing the client. It's about paying.
1:33
Arseni
No, I remember she has a lot of information in FileMaker. I don't think she invoices from FileMaker, probably from another software that we can ask her, but why I'm interested is because
1:41
Arseni
We could fill out an idea for a service that could hopefully apply to hundreds of similar companies, but this is a very important part, understanding
1:53
Arseni
What they need, where the time is lost, spent. Okay, so Roseanna is here with us. But Roseanna, your microphone.
2:04
Mira
No, really.
2:13
Arseni
Roseanna Hello! Your microphone is still muted.
2:19
Arseni
There is a little symbol somewhere in Zoom to unmute.
2:27
Roseanna
Haha I.
2:36
Arseni
Hi. So, yeah.
2:39
Roseanna
No, I forgot that I have my computer. So I have my big screen here and I put my computer in this drawer here. So I was just…
2:42
Roseanna
Digging you out.
2:52
Arseni
How are you?
2:54
Mira
Okay, hello.
2:54
Roseanna
Hi!
2:58
Mira
So what's the weather in Canada now?
2:59
Roseanna
Oh, it's beautiful. It's a beautiful fall day today. It's sunny.
3:03
Mira
Beautiful.
3:07
Mira
Beautiful means how many Celsius degrees?
3:08
Roseanna
Probably… it's probably… it is 16.
3:13
Mira
That's beautiful!
3:18
Roseanna
It's stunning!
3:19
Mira
I.
3:20
Roseanna
I gather you're…
3:24
Mira
Old.
3:25
Roseanna
You're in Barbados or you're in.
3:26
Arseni
I'm in a much more famous place, Rio de Janeiro.
3:28
Mira
Yeah.
3:32
Roseanna
Oh.
3:33
Arseni
Yeah, that's right. Nice. Very nice.
3:34
Arseni
It was great, but it's, it's a little overcast, has been overcast for the last week because the.
3:37
Roseanna
That sucks.
3:43
Arseni
Yeah, El Nino came here.
3:44
Arseni
Yeah, but it's a great city.
3:47
Roseanna
Yeah, good.
3:51
Arseni
Button.
3:52
Arseni
So, yeah. Go ahead.
3:54
Roseanna
Go ahead.
3:56
Arseni
Roseanna, so, a lot of topics, but I just want to start with
3:57
Arseni
With, the simplest one to discuss, which is, suggestions at plutinobook.com. I know, we know you get bounces, and also important replies.
4:02
Arseni
They don't get forwarded to… the agent.
4:17
Arseni
To the agent who sent these promos right? So is that the main problem to solve.
4:21
Roseanna
Yes.
4:30
Arseni
I mean… Sorry, a reply, there is reply to, yes. People reply.
4:32
Arseni
To the agent who sent the promo, but if there's a bounce back, or this person no longer works for this company, then they go to Suggestions at, and they kind of, bombard your inbox.
4:38
Roseanna
Yeah, I'm sick of it. That's been, that's been going on for, you know, even when the first EPS right so, but what annoys me is really the only ones that it happens to is Jordy, because she doesn't check.
4:53
5:03Roseanna
She just sends. Well, you see how she sends, right? But anyways, yeah, that's why I wanted to go to her if you can't figure it out.
5:08
Arseni
No, I think there are two ways of doing this. One is cancel all forwarding from suggestions at
5:19
Arseni
And have a smart way.
5:27
Arseni
Use a bit of AI to understand who it belongs to, or even before AI, just some logic.
5:30
Arseni
Is there an email visible at, I don't know, at netflix.com that someone sent to this person? And then it must be Jordy who sent it. So we could use that logic to forward the bounce back.
5:36
Arseni
Back to her, and not to you.
5:52
Arseni
And a more complicated way would be to have different emails. So if you have
5:56
Arseni
Let's say 5 agents, everybody would have his own or her own email address, like jordy.eps at plutingroup.com, which means that when you hire a new person, you have to worry about setting up a new dedicated email address, not just the main email, which is jordy at
6:03
Arseni
Plutino Group, but also jordy.eps, just for EPS to use that.
6:22
Roseanna
Oh, wait a sec.
6:26
Arseni
Could.
6:27
Roseanna
So you would you're you're saying that on my server, I have to give them two emails?
6:27
Arseni
Well, I'm just discussing this, I'm discussing this more complicated idea, that is maybe more reliable, because George is
6:35
Arseni
Bounce backs will only go to you, they will never go… sorry, they would only go to Jordy, they will never go to you, because she would use that dedicated
6:48
Arseni
Email just for sending these, promos.
6:58
Mira
But will people believe that it is Jordi from Plutino.
7:03
Mira
You have some EPS dot.
7:07
Arseni
Branding, the branding question. Yes. It doesn't have to say EPS. It could say Jordy.E. Nobody knows what's E. Is it her last name or I don't think people will care much. What is Jordy.E? Well, see.
7:10
Roseanna
The thing is, people are gonna start, like, if they see EPS, they're gonna start emailing her just regular, and that'll be the email that's saved in there.
7:25
Mira
Thanks.
7:34
Roseanna
And the other thing too is I'm thinking, okay, well, if I ramp up like five emails, then that's double on the App River, which means an extra like probably 200 bucks or so.
7:35
Mira
Oh my god.
7:47
Roseanna
Monthly.
7:48
Arseni
Well…
7:50
Roseanna
You.
7:51
Arseni
You also pay for GoDaddy, and they offer email services, and probably they have some kind of a free tier where you could have unlimited emails, or up to maybe 50, or, like, a very large number of emails that we could check, and… but then they would need to be on a subdomain.
7:52
Arseni
Something like Jordy.
8:10
Arseni
That's
8:13
Arseni
Eps.plutinogroup.com, and it would be a different email provider, and that would solve the problem that it wouldn't be $200 a month extra, it would be probably zero extra in recurring expenses.
8:15
Roseanna
But it wouldn't, but if they do, it's not saved in the client's
8:33
Roseanna
Address book where it comes back.
8:39
Roseanna
Like, they start using that as the business email, right?
8:42
Arseni
I don't know how your clients work, because Jordi could continue communication from her main email, jordi at plutino.com.
8:49
Arseni
But they might, you know, they might save a wrong email, georgie at EPS.bultunigroup.com, or they might save two emails.
9:01
Arseni
So, yeah, there might be a little problem, or inconvenience dealing with that extra email. That's why I actually suggest to
9:12
Arseni
Keep suggestions at PlutinoGroup.com, and just deal with the bounce backs in a smart way using whatever, using.
9:21
Arseni
Python and AI to never miss any important messages, and whatever is important, that would be forwarded to you, or to Jordi, or…
9:31
Arseni
To Matthew, whoever.
9:43
Arseni
Sent.
9:46
Arseni
The email.
9:48
Roseanna
Okay.
9:49
Mira
That's.
9:50
Roseanna
Sounds better to me. Oh, sorry, go ahead.
9:50
Mira
So when Jordy sends a promo to a client.
9:53
Mira
From her email, right? From her login to EPS.
9:58
Mira
So she creates a promo, and then she sends that to client, and then clients replies too, right?
10:02
Roseanna
Two majority app plutino group, yeah.
10:11
Roseanna
And now what hap…
10:13
Mira
So, what is happening when he… when they reply to?
10:14
Roseanna
Well, see, what we're doing now is, let's say a client…
10:19
Mira
And do suggestion as well, and from there, it goes to you.
10:23
Roseanna
No. So, what we're… well, okay, so what we're doing right now is, let's say the client contacts us, and they're requesting, you know, we're casting this job, who do you have? We take that email, we cut and paste it onto the EPS.
10:27
Mira
Yes.
10:46
Roseanna
And then…
10:47
Roseanna
We send it out, and that's it. It's in our feed now. When they respond again, it's in our feed.
10:49
Roseanna
Plutino group feed.
10:56
Roseanna
When you said…
10:58
Arseni
Email.
10:59
Mira
How is the…
11:00
Roseanna
Thank you.
11:01
Mira
Question connect.
11:02
Roseanna
The only time that happens is when Jordy sends out, or I guess any of us, but Jordy would send out an email with like 20 or 30 contacts, sends it out, and the bounce backs.
11:03
Roseanna
Come back to suggestions.
11:18
Arseni
All.
11:21
Mira
So that's a large number of email addresses in the…
11:22
Roseanna
It drives me crazy, because all of the… like, if somebody has to have control of that suggestions, and it's me. So, if it…
11:26
Mira
So, email server can't…
11:34
Roseanna
I'll send it all to her.
11:35
Mira
Email server can't digest all these emails.
11:37
Roseanna
I agree. I agree that I think, you know, we had such big problems a couple of weeks ago or last week.
11:41
Mira
Why is she sending that to many people?
11:47
Roseanna
She won't listen to me, but because.
11:49
Mira
Or.
11:51
Roseanna
So easy to build our classes.
11:52
Mira
Nice journey.
11:54
Roseanna
Sydney built our last one, and that's how she did it, and apparently it was no problem. Like, and it wasn't. Like, we didn't have any…
11:55
Roseanna
Crashes or anything like that. So she says, well, we… this is the way I worked, you know, for 5 years, and you know, and our Cindy built that one, why can't we do that again? And I'm going, well, first off…
12:05
Mira
I don't know. Ask me where the EPS email was hosted in the previous EPS.
12:20
Roseanna
Yeah. That's Arseni's question. I don't know.
12:27
Arseni
I think,
12:30
Roseanna
We've had that river for a long time.
12:32
Arseni
No, I don't remember that word, App River, 10 years ago or 15 years ago. There was no App River.
12:35
Mira
I also don't remember.
12:42
Arseni
EPS did not even use a login and password of an email, just used a simple PHP script that is able to send emails.
12:44
Arseni
Without an SMTP login and password, if that makes any sense.
12:53
Arseni
It was a more simple way to send emails without a login and a password.
13:00
Mira
Maybe that your tire in the… in, Up River, or whatever it's called, maybe it doesn't have that option of mass email.
13:06
Arseni
This is the.
13:17
Mira
Mass emailing, so…
13:17
Roseanna
That's what I call it, yeah.
13:19
Arseni
Masi.
13:21
Mira
Like you have it in Gmail. In Gmail, you have that option of mass emailing.
13:22
Arseni
No, this is done by Python here. Everybody's emailed one by one, not many people at once.
13:27
Arseni
I mean, they might…
13:38
Arseni
20 emails might go one after another in a dozen… in 20 seconds, but not… not all together, as I remember. But it doesn't… it doesn't matter much, I think. I think what matters is.
13:40
Arseni
I don't understand, or I never thought about the value of these bounce backs from suggestions at Lutino Group, in a sense that you set up forwarding to yourself, which means that sometimes there's important information within those bounce backs, like.
13:57
Roseanna
Sure there is.
14:15
Arseni
No longer works at the company. And that could also be processed by ai, if that needs to be processed by ai. It's just, that's why we need to ask you, is there a routine work and.
14:16
Arseni
Beyond even these bounce backs that could be processed by AI now.
14:32
Roseanna
I mean, you know what, here, the bounce backs are, I'm on vacation. Okay, fine, you're on vacation, goodbye. Or, I'm on maternity leave.
14:37
Roseanna
And so, if that's, like, maternity leave, I put a date on our contract. Like, I go into the FileMaker and say, on maternity leave until there. And typically, what they do is contact this person, and they may not be in our database, you know? So, we add that person and then send them packages. Those are really the three things.
14:47
15:05Arseni
Well, imagine this was all done automatically. I'm on maternity leave, then that means that email that was sent could be maybe re-sent when she's back from the maternity leave, right?
15:06
Mira
Like, scheduled.
15:18
Arseni
Right? Scheduled… scheduled…
15:19
Roseanna
I mean, that's tough because who knows how long that email was.
15:21
Roseanna
On there. Like, she could have been already gone for 4 months, or 2 weeks, or 7.
15:26
Arseni
Well, someone will decide, when to contact her again. And that decision could be like, you know, could have a set of 50 rules, a hundred rules if someone, you know.
15:31
Roseanna
Is.
15:42
Arseni
Maternity leave follow up in nine months, maybe. Who knows?
15:43
Roseanna
There you go, there you go.
15:46
Arseni
Maybe if she says I'm on maternity leave till March, then you know that there's March and AI is excellent at.
15:47
Mira
In March, it will be too late to hire her.
15:54
Mira
Because somebody else will jump in or something. If she does not have the…
15:58
Mira
Email, like, please forward this email to somebody.
16:03
Arseni
What I'm saying is probably you've done it all a thousand times in the last 20 years, and… and we could, if we have access, or we could just agree with you what happens if this… if… what happens if a person gets promoted, or what…
16:09
Arseni
Happens if a person is on a long vacation, do we… do you want…
16:26
Roseanna
FileMaker?
16:33
Arseni
It could update… I'm sure it could update FileMaker, it could, maybe set up a page where it's all processed, and you just say, yeah, I understand what's going to happen. This person will…
16:34
Arseni
You know, get another package 9 months later, then this thing will be updated in FileMaker, and maybe all you have to do is press OK. I agree with all the actions you're suggesting to do. Or maybe, and when you're comfortable, you could say, I don't even want to okay.
16:48
Arseni
Actions happen automatically because I know the system, I know how the system processes all of this.
17:07
Arseni
Now.
17:12
Arseni
But in the demo mode, there could be an OK button, so you… you know how it's all processed.
17:13
Roseanna
Yeah, I just don't, I don't trust FileMaker to be able to communicate. That's the thing.
17:21
Arseni
Well, no, but EPS is the communication tool, so it doesn't… if FileMaker fails, EPS will still have… will remember all of it in its own database, and…
17:28
Arseni
It could automatically send… resend promos to people who are on a two-week vacation, or there could be a page where it suggests
17:40
Arseni
Roseanna, why don't we…
17:49
Arseni
Send her this promo automatically two weeks later, and you just hit, okay, like.
17:52
Roseanna
I see. Yes, yeah. Okay.
17:57
Roseanna
Listen to me, okay. I get that now. Okay.
18:01
Arseni
So this is just one topic. Another topic is I mean, we can go back to these topics. But there are a few. So another topic is.
18:04
Roseanna
Can we talk about this? Just one more thing. Right now, when I'm sending a package, I'm wondering if you can add this to your list. So when I send a package, there's, you know, you go client, okay? You put the client in, and you add the person.
18:15
Roseanna
And then I want to send it to Laura. Now, right now, for me to add Laura in, just with the add-on, I have to type her in every single time. I'm just wondering if there is, like, you know…
18:34
Roseanna
If there is, like, a quick list, like, Matthew and Laura and, you know, maybe my assistant, I'll automatically get this.
18:51
Roseanna
This promo as well, because I always have to include them, right?
18:59
Mira
Okay.
19:04
Arseni
Yeah, we could add it to the settings, for you, your own settings, who you want, or it could be global company settings, where no matter who sends the promos, the same people get CC'd. Whatever is better.
19:05
Arseni
Individual, or…
19:18
Roseanna
Individual name.
19:20
Mira
Able.
19:21
Roseanna
Be better. Yeah, individual. But then also the other thing is, because I'm BCC because I want to have it in my inbox, right? But when that happens, I don't see.
19:22
Roseanna
Who the email went to, or who was BCC'd, or CC'd, or even CC'd. All I see is from Roseanna to Roseanna.
19:33
Roseanna
So when I BCC myself
19:44
Roseanna
All I see is from Roseanna to Roseanna. And I don't know. It's like, then I have to go back and go, who did I send this to? Like, you know, with.
19:47
Arseni
No, I'll, I understand why the script works, this way, because CCBCC is not a native thing for the script. I'll look into this if…
19:55
20:06Arseni
This could become, like, a real email app, that's…
20:08
Roseanna
I see. Yeah.
20:13
Arseni
That really does BCC, not a fake BCC, where it just, resends a good copy to whoever is BCC, but the real BCC. I'll think about this. I mean, I'll look into this.
20:15
Roseanna
Okay.
20:28
Roseanna
All right, sorry, broke track.
20:30
Arseni
Okay, so maybe next topic, you asked us if the system could track what jobs are won or lost.
20:31
Roseanna
Yeah.
20:39
Arseni
So, based on what… one, I guess, is easy to understand, based on…
20:40
Arseni
Keywords, maybe based on some other actions that you take, maybe you send an invoice up front. I don't know, I need to understand more about that. Maybe just based on language. But lost is a little more difficult, because there could be just silence. Silence, the person doesn't respond at all, and we.
20:45
Roseanna
No booking.
21:06
Arseni
Silent.
21:07
Roseanna
No booking is no booking.
21:07
Arseni
As.
21:09
Mira
And no explanation.
21:10
Roseanna
No bookings, no booking, yeah? We didn't get the job.
21:12
Arseni
Yeah. Yeah.
21:16
Arseni
Yeah.
21:17
Arseni
So we could do that.
21:18
Mira
So, Roseanna, no booking without any explanation. They just don't, respond.
21:22
Roseanna
Well, sometimes it's like, you know, I'll follow up and say, sorry, we went with, you know, we went a different direction. Oh, do you mind telling us who got the job? It's always helpful for us to know. And sometimes they just…
21:29
Mira
They don't say anything. They zip up.
21:43
Roseanna
Sometimes they do, yeah.
21:46
Arseni
Okay.
21:50
Mira
You don't follow up with everybody, only with some.
21:52
Roseanna
Oh, no. If I if somebody asks me for a package, I we follow-up with everybody.
21:55
Roseanna
Like, we don't…
22:01
Mira
Based on that follow-up.
22:01
Mira
Sorry? Based on that follow-up, you can know.
22:04
Roseanna
Oh, yeah.
22:09
Mira
They are interested or not.
22:10
Roseanna
Yeah, we chased the job down, for sure.
22:13
Mira
You have to, of course.
22:17
Arseni
So, the follow-ups, shouldn't they be automated, or at least on the level of suggestions? Like, Roseanna, why don't you follow up with these 7 people today?
22:19
Arseni
Or… or, because there was a, I don't know, Toronto Film Festival in 2026, and this person got the job, why don't we prepare a package for 2027 for the same person?
22:28
Arseni
Do you want the system to work like this?
22:42
Arseni
Where it works, what you do, year after year, and then just… Just scandalous.
22:45
Roseanna
So what used to work for us, and then COVID just has destroyed everybody's brains, I think. I don't know what's going on.
22:50
Mira
What in Serbia?
22:59
Roseanna
Not in Serbia?
23:01
Mira
Yeah, because we refuse to take shots.
23:03
Roseanna
Smart.
23:08
Mira
Novak, just like Novak, who was actually in the prison because of that, Djokovic.
23:10
Roseanna
That's great.
23:17
Roseanna
Yeah, I remember that, yeah, they wouldn't even let him… Australia, right? Or something?
23:18
Mira
Yes, in a, actually in a hotel,
23:23
Mira
Imprisoned. Okay, sorry. So don't worry, you have people who didn't take this anti-COVID shots, and we can think nicely and clearly.
23:27
Roseanna
I think I'm just old now, but…
23:43
Roseanna
But, okay, so, to do, on the FileMaker. That is what is meant to do, but it's manual, right? And I have a lot of lazy people that's been working for me, and they don't follow the rules. But how it's supposed to work is.
23:48
Roseanna
It's a little tougher now because other than events that are happening on a regular basis, we used to have campaigns that we used to shoot two to four times a year. Well, that's all out the window now because of e-comm.
24:04
Roseanna
Now it's like, e-comm, e-comm, e-comm, and once in a while, you do a campaign. So it's really hard to keep track of when those campaigns are coming up, but I used to have it to do to say, hey, you know, Holt Renfrew is doing their fall campaign next, you know, next July. Call them now, start sending packages to get that job in a month from now. I used to be able to do that.
24:18
Roseanna
So if AI can help out that way, that would be great. But I need to actually put in like, for TIFF, for instance, this year.
24:42
Roseanna
I started promoting in February.
24:52
Roseanna
Okay, so I start gathering names, gathering, making sure that updated files, making sure that the emails were right. And then, about 2 months out, I sent my first promo, and then I sent another one out, and another one out, and the one before. That's… I think we did pretty good this year, but that's how long it takes me to set things up and to make sure that
24:56
25:07Roseanna
You know, we have the right promos, the right messaging, and the right timing to go out.
25:19
Arseni
Well, how do you gather these emails?
25:23
Mira
Yeah, just.
25:25
Roseanna
I — well, first of all, I've been doing this for 35 years. Secondly, it's exactly what I do. I go on to IMBD sometimes.
25:28
Roseanna
I will see ads or new movies coming out or anything like that, and I start looking up actors and companies and just starting to put things together.
25:39
Roseanna
And…
25:51
Mira
Okay, so you are following ads. So I think AI can do that, right?
25:52
Roseanna
Yeah. So, I don't know…
25:57
Arseni
Yeah, I know.
26:00
Roseanna
I don't know when they're coming to Toronto, but I do know when they're premiering, and sometimes they do come up here, so even… and this is throughout the year as well, like, I'm… I think if I worked full-time on Celebrity, I would do really good. I just don't have the manpower.
26:01
Arseni
And you mentioned Hall Brenfrew, you said it's difficult to know when they're doing campaigns. So how do you find out?
26:19
Roseanna
Well, you just sometimes it's just asking them. People don't like to talk these days. They don't even get on the phone. These young kids.
26:28
Roseanna
They don't know. They have no idea what this is. No idea.
26:35
Roseanna
They just do this.
26:40
Arseni
You.
26:42
Roseanna
So, I mean, just to ask. And sometimes they don't like to disclose stuff like that. So it's not like it used to be.
26:43
Mira
Arseni is a magician. He will disclose everything.
26:54
Roseanna
That would be great. That would be great.
27:00
Roseanna
And you know what? The other thing too is sometimes the information is botched on our end because we might not be doing two of the campaigns for Holt Renfrew, so we don't know when they're happening until it's on social media. So actually we can follow it that way, yeah.
27:02
Roseanna
I mean, there's ways.
27:19
Arseni
Have you… have you… tried, these, new… And incredibly useful apps, like…
27:20
Arseni
Codex and Claude Cowork, because I think they would be amazing doing what you're doing, finding out
27:29
Arseni
Like, finding emails, going to different databases, even connecting to your FileMaker, seeing what's there, and going to different websites, going to IM, what's it called?
27:37
Roseanna
I have the DB, yeah.
27:49
Arseni
Yeah, going there and doing whatever you teach it to do, and it will have its own initiative, its own knowledge, its own techniques, but also it can learn from you. It's just that, I don't know how comfortable you are with this, but if you.
27:50
Roseanna
Scary. It's scary because he I watched.
28:06
Mira
No. It's not. I was also like, oh, I don't wanna do it. And then I started using it. And when I saw that this thing is actually I see it. You know? I see it working. Like, okay. Let me find you this. Let me find you that. I was amazed. I think you would be amazed.
28:08
Roseanna
I'm sure I will be. But how safe is your material then? And it's learning. It's learning for everybody else. So I don't know. I don't know what to tell you.
28:26
Roseanna
I'm not… I'm not saying no. I'm not saying no.
28:35
Mira
But you would have, information upfront. Before anybody, because, you know, there is a kind of, most probably, throughout the year, in the same period of time, every year, you have these, some kind of events, so…
28:40
Mira
It can, like, remind you, okay, Roseanna, most probably you will have this event in May 2027, or something like that.
28:56
Roseanna
Helpful, yeah.
29:06
Mira
Yes.
29:08
Roseanna
I mean, yes, and I do that with to-dos on my FileMaker, but like I said, that is flawed, because if you don't put in that to-do, or remember to forward it to the next year, or whatever, it's lost.
29:10
Roseanna
Unless you have a very good memory.
29:29
Roseanna
But, you know, you try…
29:31
Mira
But we are talking about AI memory, not your memory.
29:33
Roseanna
No, that's what I.
29:36
Mira
Save God.
29:37
Roseanna
I totally understand. I know the premise of what you're talking about because I've tried to build it is what I'm saying.
29:38
Roseanna
But I see the value in having it clickety-boo at your fingertips, yes.
29:44
Mira
Yeah, and then you would be ahead of these young kids. Yeah.
29:52
Arseni
Exactly.
29:58
Mira
While just looking at phones, you would say, okay, look, this is what I do. You just keep looking at TikTok.
30:00
Roseanna
Exactly.
30:08
Arseni
Now, you asked about how safe… I didn't completely understand the question, because.
30:10
Roseanna
Again.
30:17
Arseni
You have your own databases, FileMaker, they're not public, they will… they never will become public. EPS is.
30:17
Roseanna
AI, there could be like a AI spy coming in.
30:25
Roseanna
And stealing it and going to my competitors.
30:31
Roseanna
Okay, that's… listen, I've just made that up, but you tell me.
30:34
Arseni
Ha!
30:39
Mira
It looks like science fiction.
30:40
Roseanna
I watch a lot of movies. Me too.
30:45
Mira
Do I love science fiction movies?
30:47
Roseanna
Okay.
30:51
Mira
But you have to admit, once upon a time, mobile phone was the subject of science fiction films.
30:51
Roseanna
When I started in this industry, I wrote everything down. I wrote everything. Everybody schedules everything. Type. Type and write.
30:59
Mira
Yeah.
31:07
Arseni
Yeah.
31:10
Arseni
No, it's just, I just would like you to think about having these virtual.
31:11
Roseanna
That would be… that would be amazing.
31:17
Arseni
A lot of… I mean, I see by how it's designed how useful they are, and actually, I mean, I'm… Sorry to say, sometimes better, and not just a little bit, but…
31:19
Arseni
But many times better when it comes to invoicing, accounting, making sense of numbers, and…
31:32
Roseanna
Look, at the end of the day, this is where I'm at.
31:38
Roseanna
I've got… I've had FileMaker for years and years, okay? It started with David Pong, and he built my first one. Then when I had a re… and then he wasn't available, and then David Schellenberg came in, who, you know, David.
31:41
Roseanna
And he built this. And I always ask the question, wait a minute. What if you guys decide to retire, get lost, or lose interest? And guess what? That's exactly what's happening right here. David Shellenberg has lost interest because I have to do workarounds for my FileMaker.
31:54
Roseanna
You know, even with the updates and that. So it's really a scary thing. I'm seriously thinking, you know, should I go? I don't want to go to media, whatever the models.
32:10
Roseanna
Agencies go on for a software. I like how I built the FileMaker because it's —
32:20
Roseanna
Very streamlined, connected to, you know, the booking boards, to the billings, to the collecting, to the checks, like, I can track everything from A to Z. So, I mean, if this is the start of being able to, you know.
32:28
Roseanna
Do away with FileMaker, then I'm fine with that.
32:42
Arseni
And what do those competitors, what can they not do that you can do with Firefox?
32:47
Roseanna
I have no idea.
32:52
Arseni
Mmm.
32:54
Roseanna
I don't know what they do. I get like these programs, there's probably two or three of them that are used by all the modeling agencies in the frigging world.
32:54
Mira
Give us the name of one of the competitors.
33:06
Roseanna
I, you know what, I'm gonna have to look it up,
33:10
Arseni
A main board, I think a little room.
33:13
Roseanna
Main board is one of them, yeah. Yeah, CS… there's three initials, I can't remember them, but I'll have to… they're always contacting me, and I keep deleting them, but I'll take a look. But, you know, they have the website connected to, you know, to their scheduling and stuff like that, and
33:15
Roseanna
Yeah.
33:35
Roseanna
I don't know.
33:38
Roseanna
I don't know. I'd never been on it.
33:39
Roseanna
I just know that like Kathy, you know, Kathy, when I had the modeling.
33:45
Mira
And that's true. Yeah.
33:48
Roseanna
Oh, Andrew.
33:50
Arseni
Yeah.
33:51
Roseanna
She, oh, did she did you do her website? No way.
33:53
Arseni
Well, we did her website maybe five years ago, four years ago.
33:57
Roseanna
Oh, yeah.
34:01
Arseni
She did switch to main board, she did switch to main board.
34:02
Roseanna
She switched to main board, yeah. She hated the FileMaker. And I could understand why. David didn't, he didn't build the models out proper.
34:05
Mira
But…
34:16
Arseni
Okay.
34:16
34:22Roseanna
But they love it. And it's like, you know, all invoice and everything. When I started FileMaker and I started building it from scratch.
34:19
Roseanna
There was none of this happening, you know? Now they have nameboard and everything else that was happening. There was one when I started FileMaker, and it didn't do half of what I had already built.
34:29
34:42Roseanna
It didn't do hot. Now, I think everybody's caught up with all the, you know, reports and this and that and the other thing.
34:42
Roseanna
But… Yes.
34:50
Arseni
So does it do your invoicing, FileMaker, or how do you invoice?
34:53
Roseanna
Yeah. So you put the booking on the calendar.
34:56
Roseanna
Put all the information there. I can email that booking to the talent, you know, when I'm all finished.
35:00
Roseanna
There's a couple of workarounds that David didn't bother fixing, but
35:07
Roseanna
Fine, I can live with it. And once I, once the booking is done, I check it off, goes to invoicing.
35:11
Roseanna
It generates an invoice, and I send it to the client.
35:20
Roseanna
And then the client pays, I deposit it.
35:25
35:28Roseanna
And the deposit, all the line items, goes to whoever I need to pay out into their files.
35:28
Roseanna
You know, Sophie or Jody or whoever, and then I generate a check.
35:35
Arseni
Okay, so let's see, what else?
35:46
Arseni
What else do we need to talk about?
35:51
Arseni
I'm just looking at my notes. Is there anything else routine that you would like to automate that is not automated enough?
35:59
Arseni
Besides follow-ups, tracking what job is lost and won.
36:07
Arseni
Maybe generating ideas for new campaigns based on what's happening.
36:13
Roseanna
Shay, you can do that, but I can tell you, I know nobody else is working like this, but all this, like, I've got pages of ideas.
36:22
Roseanna
Like, all these… I'm so far behind.
36:31
Mira
I.
36:34
Roseanna
You but…
36:35
Arseni
So I don't know if I were you, but I would, of course, start in Codex, let it do research.
36:37
Roseanna
What is Codex?
36:45
Arseni
Codex is, released by Chat, GPT. It's their sister or brother product. It's, I dunno, for some users it's one thing. It's, it's a chat, GPT and Codex, but it's, it's software where you can do.
36:46
Mira
Which.
37:02
Arseni
A lot of different things, research, coding.
37:02
Arseni
Design…
37:09
Mira
Raj.
37:09
Arseni
They position themselves as a coding platform to help programmers, but it's so much more than that. It's a… you can actually do anything there. You can talk to it by voice.
37:10
Arseni
So it… and it could probably do what your bookkeeper does, it could do what some of your employees do. It's very good at routine work. It's able to maintain databases. I'm sure it could connect to FileMaker directly.
37:22
Arseni
It could connect to EPS, if you want us to connect it to EPS. It's just that I… I don't know if you would be comfortable.
37:39
Arseni
Trying things in Codex and taking some of your ideas that you sketched, showing it, you know, even a snapshot of your… with your handwriting, and just
37:50
Arseni
And just saying, make it happen. But, of course, it would connect to…
38:01
Arseni
Maybe a few documents of how you, did this in the past, how, where you start. You start by researching when is the new campaign of Holt Renfrew. It could go to, Instagram and LinkedIn and.
38:06
Arseni
Some other platforms, and it could tell you when the campaign… when their next campaign is, and…
38:21
Arseni
And it could, you know, log into EPS and do a draft and go to different databases to get additional emails such as, I don't know, maybe ZoomInfo or whatever database platform you may pay for, or it may go to some free ones.
38:27
Arseni
It could just do what an executive assistant would do.
38:44
Arseni
But.
38:48
Roseanna
I need 4 of them.
38:48
Arseni
10 times… no, 100 times faster.
38:50
Roseanna
Okay.
38:54
Roseanna
Let me ask you this.
38:56
Roseanna
So, you know, this is a great idea and stuff, but.
39:04
Roseanna
Why would you be,
39:09
Roseanna
Why are you recommending this? Because this is kind of like a nudge pushing FileMaker away, in my mind.
39:13
Roseanna
For what purpose do you feel that you feel strongly to suggest this to me is what I'm saying.
39:21
Arseni
No, I'm not saying it's instead of FileMaker. I'm saying, this could be, like, your… like, what you ask your interns or employees to do.
39:27
Roseanna
Yeah.
39:37
Arseni
That's.
39:39
Mira
You can also, I think, connect it to FileMaker and…
39:39
Arseni
I'm sure it could be connected to FileMaker through an API.
39:43
Arseni
Or maybe we could use an existing API.
39:47
Arseni
And it will… it can do a lot of things for your business, including even social media designs and videos and… but that's not the point of this conversation. The point is.
39:51
40:10Arseni
How to increase your productivity if that could be increased? Because you said you had a ton of ideas sketched.
40:05
Arseni
So, why not have Codex take those actions that start with research, getting emails, looking at your own databases, creating lists, and…
40:13
Arseni
And it will go back to you and say, Roseanna, I created a draft in EPS with all these people, here's a template message, here's the content I selected from EPS,
40:23
Arseni
Do you want to approve it, or do you want to edit it? Here's a link.
40:34
Roseanna
Okay, yes, I'd like that.
40:39
Arseni
And do you already pay to OpenAI, or ChatGPT, in simple words, or Claude?
40:41
Roseanna
I don't use ChatGPTPDPD.
40:48
Arseni
Claude, now?
40:53
Roseanna
I don't use anything. Hey, Arseni, I'm a dinosaur. I don't use any of that stuff. I'm afraid of it. But, you know, if controlled, I would be fine. If I understand it, I control it, and then I move forward. You know I'm not afraid to try new things. I know.
40:55
Mira
But.
41:12
Roseanna
But, yeah, one thing at a time, because there's just, you know, for me, business has been really tough this year, and it's, a lot of people are not working like they used to, so my panic every day I wake up is to
41:13
Roseanna
Keep pounding the pavement and looking for work. So every moment that I'm away from that, I feel like I'm failing, you know? So… so, yeah, that's why I'm saying it's always, like, one step at a time, let's get this right, let's do the next step, and then…
41:31
Roseanna
Follow through. Eventually, okay, so you know what I do, that where I could see this really be helpful to me, is, I don't have an accountant anymore, you know, Joanne, do you remember Joanne?
41:45
Arseni
Well.
41:57
Roseanna
She was with me for 25 years, and then she retired. And it was just after COVID. For the last five years, I've had people come and go.
41:58
Mira
Think with us, Ane.
42:11
Roseanna
Come and go. Whatever. So I decided especially last year, it's been a year now since the industry just went, like, it just died here. So I've been doing all the paperwork, but I'm doing everything else too.
42:12
Roseanna
But one of the things I did build.
42:27
Roseanna
During COVID is a GL system. So in behind FileMaker, and this took months and me pulling my hair out, but it took months of me. What it does is it…
42:30
Roseanna
We, like every accountant for their company has, you know, comes up with a formula of how to submit for taxes and how to keep track.
42:45
Roseanna
Of the money and expenses. So, my accountant, he had a way to do it, but I figured that he was going to retire pretty soon, so I thought I'd better take that on, because he did such a great job. And I put a GL system in behind my invoicing.
42:56
Roseanna
So every single line goes to, you know, it goes to, you know, income, and that piece goes to HST, and this comes into returns, and this comes here, and this comes there. The list goes on like thousands of pages.
43:12
Roseanna
But there's inconsistencies in it, so I spend a lot of time finding why I don't balance sometimes. But I know the system.
43:27
Arseni
You.
43:37
Roseanna
If AI can take that invoicing and do that GL without any mistakes, 'cause I know all the rules.
43:37
Roseanna
I would love to do that.
43:45
Arseni
Of course it can, of course it can. Yeah, but…
43:47
Mira
It can't guarantee… it can't guarantee no mistakes, because they always… they always say, check the things.
43:50
Arseni
No, Mira, so it's more complicated. So AI builds.
43:58
Mira
You.
44:03
Arseni
Scripts. And these scripts, they work the same way.
44:04
Arseni
They don't hallucinate. And these scripts would be built on rules as many, maybe thousands or hundreds, as many as needed, to, give you reliable, predictable results and process as much as information as possible. So, yeah, of course she's right.
44:09
Roseanna
Because sometimes things aren't clear. Like, sometimes I have to run, like, one of my GLs, like, my bank statements, you know, that I still, no matter what you do, you still have to input
44:28
Roseanna
A lot of information, you know, you have to input your, e-transfers, you have to input, well, basically that's it, you have to do that, oh, and automatic.
44:41
45:11Roseanna
You know, what people, you know, automatically pay bills. Like, when you pay bills, that gets… you still have to manually put that in. So if I make a mistake with a deposit or this or that, I don't balance, so I have to go through it. That's not a big deal, but,
44:54
Arseni
Well, why would you manually do it, as opposed to doing an export from your bank once a month, or whatever, once… whatever, a week, and then let the system find everything that you're looking for, and automatically do it the same way it did before, the same way you taught it.
45:12
Arseni
Yeah.
45:32
Arseni
Based on as many…
45:33
Roseanna
Sure. Like, nobody goes near my accounts.
45:34
Roseanna
Even when my sister worked for me, I would never let her near my accounts because you know what? I trust nobody with the money, and I'm responsible for 40 people. So
45:38
Roseanna
35 years I've been doing this. Do you know anybody that wants to buy my company? I keep asking you. Can I AI buy sell my company? That's what I wanna know.
45:46
Roseanna
You Anyways, no, I understand what you're saying.
45:56
Arseni
I definitely do outreach, but no, it's…
46:01
Arseni
I don't know. I know there are these marketplaces where companies are bought and sold.
46:04
Arseni
But I don't have experience.
46:13
Mira
Do you think that it's a time for selling now in Canada?
46:17
Roseanna
Oh, it's time for me to sell and live my life so I can go to Rio de Janeiro and have fun.
46:23
Arseni
Oh
46:28
Arseni
But I can tell you, of course, if you can automate 80% of it, or 90%, of course, that's much.
46:30
Roseanna
It would be helpful.
46:36
Arseni
Fell, because then… Doesn't matter even who runs it, if…
46:37
Arseni
Most of technical things about invoicing, reconciliations, all that stuff is automated.
46:42
Arseni
Based on your knowledge and the way you've been doing this.
46:50
Arseni
In the past.
46:54
Arseni
So, like, I don't… you don't let anybody into accounting because you think they will make.
46:55
Roseanna
No. Listen, if I had somebody to do, I'm looking at somebody right now. When it comes to invoicing and collections and things like that, yeah. But nobody goes into my bank statements. Nobody reconciles. I just, I do it myself. I never even let Joanne do it.
47:03
Roseanna
Yeah, well, just you.
47:21
Arseni
Just try, when you have a Codex account, just try it, just upload a…
47:22
Arseni
Spec statement, and just say, can you do the… can you find all the… all the email transfers, and put them here, and prepare, and put them… Yeah.
47:29
Roseanna
Yeah. I don't think nobody's nobody's ever seen it. The only people are Stan Zolas. He's my accountant.
47:36
Roseanna
For 34 years, and he takes care of me like I'm his daughter.
47:43
Roseanna
We're the same age, but still, that's the way he takes care of me.
47:49
Roseanna
He's the only one. But listen, that's neither here nor there. That's a small little thing in a whole big GL system and keeping track of everybody's money and expenses and everything else. It's pretty streamlined right now, so I know exactly what it needs to do. So, you know, that'd be something for sure that I can ask AI to do. It's pretty.
47:52
Roseanna
It's pretty easy. It's easy in my brain, so it's got to be a walk in the park for that.
48:14
Arseni
I think we're…
48:24
Roseanna
And the thing is, if we do this and we can start off a new year with
48:26
Roseanna
Somehow, the accounting… I don't know how that would happen, but… That's the… that's… Yeah.
48:33
Roseanna
3 months is not long enough. 2 months.
48:44
Arseni
1.
48:49
Mira
Yeah.
48:49
Arseni
So where do we start? I think we start with.
48:50
Roseanna
I don't know.
48:53
Arseni
That's put you in the room. Make that happen so it doesn't waste your time. And.
48:54
Arseni
Besides that, I don't know, maybe… maybe you could send us a couple of pages with your hand notes, if we could read them, and I could tell you what you could do with Codex if we connect Codex to EPS.
49:01
Arseni
And how long, what would be the quality? I don't know. We don't know until we try, but it's pretty easy to try.
49:23
Arseni
I think.
49:31
Arseni
To take your… I mean, you could… you could describe an idea that you had that we didn't have time to execute.
49:34
Arseni
If you want.
49:42
Roseanna
I gotta get my head around that one. Okay.
49:45
Roseanna
And what is Codex? Like, what is that? Like, that's a program that you put into your computer?
49:48
Roseanna
And, like…
49:56
Arseni
It's a program that you put on a computer, it also works on mobile, but the main platform is the computer, where you just.
49:57
50:12Arseni
Have many… you could have as many projects and threads within each project, so I… or you could have one
50:08
Arseni
Thread about invoicing, one thread about marketing, one thread about, tell me how's my website traffic doing? Like, is it… how is it, doing over the last 10 years? Is it going up or down? And we'll go to Google Analytics.
50:18
Arseni
And it will do.
50:33
Roseanna
10 years, though.
50:34
Arseni
Well, Google Analytics has a long memory.
50:36
Roseanna
Oh, I see what you're saying. Yeah, okay.
50:40
Arseni
Yeah, so you could do… ask it, whatever you want to ask, but it's pretty good.
50:42
Roseanna
Can I ask how these numbers compare to the main competitors in Toronto?
50:47
Arseni
Only if that information is available on the internet. If… if… I mean, it could make…
50:54
Arseni
Predictions, it could maybe guess what the competitors are billing, maybe… maybe there are some court cases going on with the competitors, and then some information is revealed through those very big PDFs that it will go through and tell you know, from
51:00
Arseni
These court cases. It could do… A lot of…
51:19
Arseni
Heavy lifting, which is, I think, is incredibly useful.
51:24
Arseni
Because in the past, you were used to pay, or we used to pay hundreds of dollars an hour to lawyers, or to…
51:31
Arseni
Internet security consultants. Now you just ask Codex, and you get not only general information, but more importantly, specific to you. When you upload your own documents, your own
51:38
Arseni
Estimates, invoices, SOPs, it's… this is when it becomes incredibly, useful, as a…
51:51
Arseni
Almost as a consultant that works with your real data. I record my… I record my phone calls. I mean, Mira hates it, but I, like, I don't forget anything now. And, Codex analyzes phone calls.
52:03
Arseni
And it could turn those phone calls into ideas and proposals.
52:21
Roseanna
Okay.
52:26
Roseanna
Okay, I'm, I'm, I'm in. I don't know what I'm in.
52:29
Arseni
I mean, and I'm sure, I think you are relatively active on Instagram. You could even say, just take those 7 images, turn them into a slideshow, add, like, suggest a few music tracks, and you…
52:33
Arseni
Might get faster results than you would with a… with an intern, or whoever does your videos.
52:47
Roseanna
So yeah, so I just got two videos done as sort of like a wrap up for TIFF. So if I was to show you this, like, or show CODA,
52:56
Roseanna
Codex.
53:04
Arseni
Codex. Codex.
53:05
Roseanna
Yeah.
53:06
Arseni
Next.
53:08
Roseanna
Just do this video?
53:09
Arseni
Yeah, it could, if, especially if you find references and say, you could just make it like, give it that Vogue style or French Vogue. I like that typography and I like, you know.
53:12
Roseanna
And they would do a whole video, edited everything with everything.
53:23
Arseni
Well, it would take… make a lot of decisions on itself, by itself, and you would just…
53:26
Arseni
In a dialogue, guide it, and say, oh, just make it shorter, more dynamic, darker, lighter, whatever. I mean, it doesn't have to be so primitive. You could reference styles of.
53:33
Arseni
Well-known TV commercial directors or music directors, and it will go there and learn from these music videos just to emulate… I mean, it's… it's…
53:46
Arseni
Mira, we tried an intro for David Drebin, or okay, I tried a little bit, so a human editor was still better in the end. But it just depends on complexity. If you're doing videos with simple cuts.
53:59
Arseni
You could just… if you direct it, you might be amazed at the quality of it.
54:14
Arseni
Of, these videos.
54:19
Arseni
Okay. But it's not just the videos, it's obviously graphic design.
54:23
Arseni
Two, social media design.
54:27
Arseni
Stuff like this.
54:31
Roseanna
Okay, alright, okay, so what's the next steps then? What are we doing?
54:33
Mira
EPS.
54:38
Arseni
Like, based on what we discussed, what is, what are the most important things to address?
54:38
Arseni
For you. Besides suggestions at Plutino Group.
54:49
Roseanna
Yeah.
54:53
Mira
Advising Jordi not to send mass emails.
54:54
Roseanna
No, she is stubborn, that girl. How many times I told her to stop and she just won't.
54:58
Roseanna
I said, just do one at a time, it's one-on-one, you're talking to people, you know?
55:04
Mira
Exactly.
55:09
Roseanna
But to know she's… Stubborn.
55:11
Roseanna
As stubborn as I am, I guess, but… I think,
55:14
Roseanna
Oh, okay, so my question there would be, is that all figured out? That whole 20 email, 30 email she wants to send, not crashing our system anymore?
55:20
Arseni
I thought the last crash was maybe 10 days ago, when we relied on AppRiver, and now we rely on your other host, which is GoDaddy, and I think the crash has stopped, but if you see something recently.
55:32
Roseanna
So far, not. Yeah, no.
55:48
Arseni
No, it was just this structural change or okay provider change, not a priori.
55:49
Arseni
Go, Daddy.
55:56
Roseanna
Oh, go Debbie. Okay. Sorry.
55:57
Arseni
Service these emails.
55:59
Arseni
Okay. So I think that problem is solved.
56:00
Roseanna
Okay. And I started to do one today, and then the client emailed me and said, oh, don't send me packages. That's okay. We'll go with so-and-so. So I wanted to delete it, but instead, I just went back. But I can't delete packages. Right? Like, even once I started?
56:05
Arseni
We'll just, we'll just, I, yeah, I, maybe we don't have the delete functionality. Maybe you can delete the drafts, but not the sent packages you want to delete.
56:23
Roseanna
Oh, yeah. Okay.
56:34
Arseni
But if you need it, we could add it.
56:35
Roseanna
No, it's okay. Just wondering if I was missing something on there.
56:38
Mira
So you want to delete email that is a promo, that is already sent?
56:42
Roseanna
So I, you know, I got OCD in the way that I look at the list and I see test. I'm going, oh, I gotta get rid of these guys. I don't need them. But if there's no delete, there's no delete. You know?
56:47
Mira
There is no delete email.
56:58
Roseanna
The EPS, yeah. There's no…
57:02
Mira
Yeah, I know.
57:04
Mira
Okay, that's interesting.
57:06
Roseanna
That not that I could find. It's only archive or whatever, but Yeah.
57:08
Roseanna
I couldn't… I can't do… I can't seem to do it.
57:14
Mira
Okay.
57:19
Mira
Awesome.
57:20
Arseni
Do you yeah, I'll I'll check this, but do you write these emails from scratch to different companies and you know change the style of different clients who you know and sometimes your lawyers?
57:21
Roseanna
Yes.
57:33
Arseni
And you're short, sometimes you add a bit of humor, and…
57:34
Roseanna
Yes.
57:37
Arseni
Do you not want the system to have different style template.
57:37
Roseanna
Yes.
57:43
Arseni
On how you write, but also…
57:44
Roseanna
Yes.
57:45
Arseni
Also, even write the whole thing, and you could edit it.
57:46
Arseni
So, for that… and I built a system for myself, but I fed maybe a thousand emails I wrote, and I just said, learn how I write, and it's actually, it's not AI, these are embeddings, difficult to explain what it is, but
57:52
Arseni
It just learns how you structure your sentence.
58:08
Roseanna
Yeah, I mean, you know what? I just, I remember subjects. Like when I was doing the whole TIFF thing, it's like Blam in Toronto is my…
58:12
Roseanna
Subject line, and I tried a whole bunch of them, but I found the Glam in Toronto was the most receptive.
58:22
Roseanna
You know, because I sent out so many, I started to see that. And I had different, like, variations of them, and I have them all in front of me, and I take the one that's more relative, and then change it if I need to. Yeah, I'm AI. I should be Codex Roseanna, but that's what I do.
58:29
Arseni
So…
58:49
Mira
You should sell your I this GL or whatever you call it. You should sell it to Anthropic.
58:51
Roseanna
Oh, yeah. Oh, yeah. Actually, I'm sure every accountant knows how to do that with their own accounting system.
58:56
Roseanna
I learned it the hard way, let me tell you.
59:04
Arseni
Should the system analyze your email subjects, if that's important, to tell you which ones are more
59:06
Arseni
Which ones people engage with more? If you think it's about the email subjects as opposed to the content.
59:15
Roseanna
TIFF is a really good example, or celebrities coming to Toronto is a good example of that to see, you know, what captures, because it's all going after one mass group of people, right?
59:21
Roseanna
And then there's another mass group of people, our production productions that come to Toronto. Like, I would love to like, this is where AI can really there's so many productions coming from the states to here.
59:35
Roseanna
Like, between you and me, I signed an NDA, but, like, Lindsay Lohan is gonna be here this weekend shooting a Marshalls commercial, you know? And by luck, we're on it, but I didn't know she was coming, I didn't know this was happening.
59:48
Arseni
The.
60:04
Roseanna
Trying to figure out how to find this out because.
60:05
60:14Roseanna
These people are coming up, but they're roadhousing. They're hiring the production companies here to do the groundwork, but it's the production company coming up from LA, let's say.
60:09
Roseanna
And.
60:20
Mira
You need to… you need to…
60:21
Mira
It's a production company that you need to get info from, right?
60:25
Roseanna
In yeah when the.
60:30
Mira
In LA.
60:32
Roseanna
You LA, New York, Seattle, wherever. Anywhere from the States coming up here for sure. Yep.
60:32
Roseanna
And I'm starting to gather it up. I can do it. It'll just take me twice as — like a whole lot longer than a computer. Yeah.
60:41
Roseanna
I just don't have the time either.
60:50
Arseni
No, that's why you should…
60:53
Mira
This is the most important thing for you.
60:54
Mira
Time. This, finding, tips, info, or whatever you call it, about something that will happen.
60:58
Roseanna
Yeah. And no matter who I hire, they get bored of — I love doing this kind of work, but most people don't because it's research, right?
61:06
Mira
That's why we have AI.
61:18
Roseanna
Hehehehe.
61:20
Mira
Yes.
61:21
Roseanna
Oh.
61:23
Arseni
What else do they want to ask? Oh, so we've been talking about email for the last 15 years, but what about LinkedIn? Do you not use it to reach out?
61:26
Roseanna
Oh, that is my okay. So let's say, you know, I hear about You know, rodeo productions.
61:38
Roseanna
And I know it's in the first place I go to is marketing, rodeo productions, LinkedIn.
61:48
Arseni
The.
61:54
Roseanna
Brings up the people's names, and then I start connecting the dots and putting them in here.
61:55
Roseanna
Yeah.
62:00
Arseni
LinkedIn, is that where you're going to go? I'll send you a demo how Codex could do.
62:01
Mira
You will be amazed, Roseanna.
62:06
Roseanna
I.
62:11
Arseni
And by the way, all of these emails, they need to be validated. And that just, that is, you know, is another step. I don't know if you do it, but you know, if an email bounces back, it's, it's not good for reputation of plutonium group through the eyes of Google, Yahoo, and Hotmail. If too many emails bounce back, it means that they think you're doing spam.
62:11
Arseni
Outreach. So… so, there needs to be a validator for these emails. By the way, that is… that could be an important part of
62:32
Arseni
EPS Phase 2 to validate emails, so if an email is not valid, you definitely don't reach out to that person. If the email is kind of 50-50, you could take that risk
62:39
Arseni
But at least you don't reach out to emails that no longer exist, because it's just a waste of effort, and
62:51
Arseni
And a reputation of the domain.
62:59
Roseanna
Hello, Jordy. Do you check? I check.
63:03
Mira
They can blacklist you.
63:07
Roseanna
Yeah. No. No. I know all these things. I checked, you know, I go through, and it's and it's a it's a lot of work. It is a lot of work to keep your database current.
63:09
Roseanna
And if you're sending an email six months later before the other one, you still have to check everybody that you're sending it to. You still do. People move around like crazy, you know?
63:20
Arseni
Yeah.
63:31
Arseni
You know.
63:32
Mira
Especially now.
63:32
Roseanna
Oh, yeah.
63:34
Roseanna
Yeah.
63:36
Arseni
Maybe… okay, one more thing is, I don't know if your FileMaker stores information from the last 20 years, but AI could analyze trends and make suggestions, and learn from what worked in the past.
63:38
Arseni
If you want it, I mean…
63:55
Arseni
We could help, or you could connect Codex to your FileMaker and just…
63:58
Arseni
So give me the whole story of Plutino group.
64:03
Mira
Hahaha.
64:07
Arseni
I don't know what happened. My headphones are.
64:07
Mira
Reveal me your secret.
64:10
Arseni
Right.
64:12
Mira
Repeat.
64:13
Arseni
Thousands of pages, year after year, month after month.
64:13
Roseanna
So if I was to ask it a question like that, like, who's privy to that information? Like, who can, like, is it me in this control? Or is it like anybody in the office that wants to find out, you know, how much money I pull in or, you know?
64:17
Arseni
On your account. If you pay for an account and don't let anybody else, then it's just your… it's your information, but…
64:32
Arseni
Openai has a package where it's maybe Mira. Do you remember? I think it's
64:43
Arseni
I think it's $40 per account… per user, $40, so maybe you only need 2 users, and it's… then it's $80.
64:49
Arseni
A month, maybe it's $20 a month per person, which would also work. You could have two accounts.
64:58
Mira
Patwal.
65:03
Arseni
Want.
65:04
Mira
Why should she have two accounts? You think one account for her and other account for the team, right?
65:04
65:15Arseni
But by the way, codex, is still, tied to a computer. So if you don't let anybody use else, use your computer, then they're not gonna.
65:12
Roseanna
Burritos.
65:23
Arseni
Your secrets.
65:24
Mira
To download it.
65:26
Arseni
Matthew could use, for example, another computer, use the same Codex account, use the power of Codex, but he will not see what you see. Claude Code is different, it's more…
65:27
Arseni
Shared, as I remember. I think it's just, you know, if you have 5 people in your office, they will all see, cloud code threads. Doesn't matter. Codex can all… do all the same things. It's just that
65:43
Arseni
Claude, I think, is still way better at graphic design, and business analysis, like.
65:58
Roseanna
What's it called?
66:05
Arseni
Claude from Anthropic, Claude, like the French name, Claude.
66:06
Arseni
CLA…
66:10
Mira
UDE.
66:12
Arseni
Yeah.
66:13
Roseanna
Claude.
66:14
Mira
Yes, to do.
66:15
Arseni
So, it's just, you know, it's just, it's very useful in the sense that it could just…
66:17
Arseni
If you could upload all your invoices, it will say what's the trend, and not only the trend for you, but how does it correlate to the industry, to the way the industry is changing in Canada and in Toronto, and what you can do.
66:24
Arseni
And do you, I don't know, maybe you'll decide to venture into other areas, like, I don't know, influencers. Do you work with the influencers?
66:40
Arseni
Probably… I think not.
66:49
Roseanna
I've never had the manpower to get that going.
66:51
Roseanna
Not in the last five years anyways.
66:55
Roseanna
But I'd love to, but, yeah.
66:58
Mira
Somebody you have any kind of agent who you pay to recommend you to the product to the production companies, like I don't know how you call it.
67:02
Mira
Like, you pay the person to spread the word about you.
67:13
Roseanna
Oh, I see the influencers.
67:18
Arseni
Well, but there are also synthetic, no, they're called digital images.
67:20
Mira
Not these influences, but, you know, like politicians are doing. Like, you know, the real person working for production company, you know, like spreading the word to the…
67:24
Mira
Person who is in charge of hiring.
67:41
Roseanna
Oh, yeah, that, I mean, that's what we did, that's what.
67:44
Mira
You have to… I'm Serbian, so you have to excuse me. We always try to pay… to find a way around.
67:48
Roseanna
No, and you're, and you're right, I mean, every which way, like, you know, I had a client.
67:55
Roseanna
That I found out the production, and I knew this one client does not… her favorite was with another agency, her favorite person, and that there was a celebrity coming to do this commercial.
68:01
Roseanna
So, I knew I wasn't gonna get hired there, so what do I do? I found out who the celebrity's agent is, and I sent packages to that person in LA.
68:13
Roseanna
They fell in love with one of my talent and told this person to use us. She didn't like it. I don't care, but I'll do it.
68:22
Mira
But I believe that you ended up in the same position like them at least once.
68:29
Roseanna
Oh, all the time.
68:37
Mira
Yeah.
68:39
Roseanna
All the time.
68:39
Mira
So.
68:40
Roseanna
Yeah. Oh, yeah. Yeah. No. No. Everybody you know, you gotta do what you can. There was nothing underhanded or anything. I'm just doing my job. You know? I'm getting my artists in front of the people that matter.
68:41
Roseanna
Yeah. That's all I could do. You know? And, but what I sometimes what I don't like about people like that is that's their friends that they wanna use. And it's like, no. You gotta put us in the pool too, which I knew she wasn't doing. And so I put myself in the pool.
68:52
Arseni
We deviated a little bit from my question.
69:10
Mira
Sorry, it's me.
69:13
Arseni
LinkedIn, to use as outreach. Is that something that you would consider?
69:14
Roseanna
All the time.
69:19
Roseanna
All the time.
69:20
Arseni
But you do it manually, so it's not, like, did you…
69:21
Roseanna
No.
69:24
Arseni
To the EPS.
69:25
Roseanna
Yeah, I do it manually, and that's how I confirm where people are working.
69:26
Roseanna
And even updating my files, that's what I go by.
69:33
Roseanna
Thank you.
69:37
Arseni
The same message you send every time, is that person still with that company? Like, how do you… and I'm asking because there could be a button in the EPS. Launch Chrome with LinkedIn with that question, populate it into Chrome, and it will just, you know, do it. I think, I mean, we'll test it, but…
69:37
Arseni
If it's just wasting your time to copy-paste the same message a thousand times, then why not let automation do it?
69:54
Arseni
Or at least help you draft the question.
70:03
Roseanna
And.
70:07
70:16Arseni
Open Chrome and paste it, and all you just have to do is hit the send button.
70:07
Roseanna
Yeah, sure.
70:17
Arseni
Okay.
70:18
Roseanna
I hire people to help me with stuff like that.
70:19
Roseanna
So, yeah.
70:22
Mira
Yeah.
70:23
Arseni
Of course. Hundred of them. Hundred digital.
70:24
Mira
I think LinkedIn outreach expert.
70:28
Roseanna
Yeah, no, I think that's wonderful.
70:33
Roseanna
I love LinkedIn. I love IMDB. They give me hard, cold facts. Neither is 100%, but it's a high percentage of accuracy of where people are.
70:36
Arseni
Oh, I think we did.
70:51
Mira
Did you ever try to do like ads on these sites like Proton?
70:52
Roseanna
Yeah, you know what, think about it, 35 years, I've tried everything, and the one thing, I don't like going,
70:59
Roseanna
B2C. I'm a B2B person, so I… I don't like the riffraff that comes in with it. Wastes my time, you know? People who want to do hair and makeup for a party and stuff like that.
71:07
Roseanna
I don't… I don't want any of that, so I…
71:22
Mira
But celebrity, I think this is very good. Everybody wants to know if somebody, whoever was like, is doing hair, if they did hair to, I don't know, Brad Pitt, to Angelina Jolie, whoever.
71:25
Roseanna
Yeah.
71:40
Roseanna
I mean, sure. And those rich people can call, and I will charge them $2,000 to do it. Because at the end of the day, we don't want to do real people, but if you pay us the big bucks, sure, we'll go there. You know? So it's sort of like a catch-22 there.
71:41
71:57Roseanna
I do the.
71:57
Mira
I'm sure there are people who will even buy a plane ticket to the hair artist to come and do their hair.
71:58
Roseanna
Those are the really rich people. But, you know, Toronto isn't looked at like that even though we have the most talented. I'm telling you, every time we do TIFF, they are all amazed at the talent that we have here. You know? We're better than a lot of those people.
72:06
Mira
But obviously, there is a problem with marketing.
72:20
Mira
There is a.
72:23
Roseanna
No, it's our geography. We don't have.
72:24
Roseanna
What they have. We don't have the celebrities on the daily basis. We don't have the huge clientele that they have. Like, we don't have magazines up here. We don't have the new, you know, New York Times to People magazine to or Vogue.
72:29
Mira
Longer.
72:44
Roseanna
We don't have any of that here. We are, you know…
72:45
Roseanna
We are very much not like that.
72:50
Roseanna
Unfortunate, but we're more talented than the people down there. If this agency was in New York.
72:54
Mira
I was just about to ask.
73:01
Roseanna
Be a billionaire.
73:02
Mira
Who vouched?
73:05
Mira
Move out, go to New York.
73:07
Roseanna
Well, no, I'm too tired now. But you know the Wall Group? Have you heard of the Wall Group?
73:09
Mira
Vogue.
73:16
Roseanna
Okay. A wall group is an agency like mine.
73:17
Roseanna
It opened up about the same time I did.
73:20
Roseanna
Brooke Wall is the woman that opened it up she's from here She went down there.
73:24
Mira
Real.
73:30
Roseanna
Agency. And she sold it to IMG for, I don't know, 30, $40 million.
73:30
Mira
Wow. More. Probably more. You know what you should do? Go there and maintain the agency for one year, sell it and go back to Toronto.
73:38
Roseanna
No, that's starting all over again. Starting all over again. I don't I'm too tired. I can barely make it through a day that would be starting all over again. And you know what? I don't think I would have been the right person to go to New York anyways. I'm a Canadian girl.
73:49
Mira
Okay.
74:06
Roseanna
And, yeah…
74:08
Mira
You never know. You never know. Fresh starts, how they can affect you. Maybe you would fight more than you fight in Toronto.
74:10
Roseanna
No.
74:22
Roseanna
My wish.
74:24
Roseanna
Anyways…
74:26
Arseni
I thought about just one thing. So do you have any questions about your website?
74:27
Arseni
Traffic. Is it important? Or traffic that goes from Eps to the website. When you put these links in the.
74:33
Roseanna
I think it would be good for us to know, yes.
74:39
Arseni
And do you have someone on the team who is comfortable with Google Analytics, who logs in there and can tell you what's going on?
74:43
Roseanna
That would be Matthew. If I asked Matthew, yeah. He's the one that takes care of all that stuff. Is he an expert? No, probably not.
74:50
Arseni
Mmm.
74:59
75:17Roseanna
He takes care of the website, he makes sure the portfolios are up to date, pictures are in, social media, he does all our social media.
75:00
Arseni
Okay, I'll think about this. I mean, if there are any questions that you cannot answer, could not answer about traffic, you could ask us, because there could be a traffic panel built in EPS, for example.
75:10
Roseanna
Yeah, that'd be interesting. Yeah, for sure.
75:24
Arseni
Yeah. Okay.
75:27
Roseanna
Yeah, I think that'd be great.
75:29
Arseni
Okay. Well, I think we covered everything. I mean, I could do an experiment based on what you told us today, how you do research, or you could just email us some of your ideas, and I could just think what would it take
75:30
Arseni
For an automated approach, to just
75:46
Arseni
Make it happen for you, where all you do is just say, yes, I like it, I agree, or maybe do a few edits in the EPS before a campaign goes out.
75:50
Roseanna
Okay. I'll, so, okay, so…
76:01
Roseanna
What is exactly the next steps? I need to put that on my list of things to do here.
76:07
Arseni
I think we need to decide what do you want… what do we all want to put in a Phase 2? I would put everything that doesn't require any experimentation, because then we could get started fast, like, because we spoke about experimental things, like letting Codex do research.
76:13
Arseni
Well, Codex is already out there. It's a great product. Dozens of billions of dollars, if not hundreds of billions, are invested into it, and you can get it for $20 a month, or more like $100 a month.
76:29
Arseni
If you use it more. It's just that it could be, in the future, connected to the EPS, where
76:44
Arseni
Where you say, okay, Codox, I like what you just… I like your ideas, I like your research now, create an EPS
76:50
Arseni
Job based on your research, and to make it easy for Codex, so it doesn't go to your computer and Chrome and takes over your screen for 5 minutes. It should do it in a split second if there's an API that we could build into EPS for agents such as Codex, and
77:01
Arseni
Claude Cowork, their main competitors. I'm just cannot even think of
77:21
Arseni
Anybody else who are as good?
77:26
Arseni
But I just feel that you need to play with it, maybe get a $20 a month subscription, and not just… it's not just about EPS, it's about absolutely everything, about… even about accounting, and creating videos, and designs. Actually.
77:30
Arseni
Even booking, flights, I mean, anything.
77:49
Arseni
But here it's about your business, and I think
77:55
Arseni
The main advantage is, could it be another Matthew? Could it be another… another Jordy doing work based on your knowledge, your SOPs, your rules, because it will remember everything, will read all these documents, and based on what's already in FileMaker, that
77:59
Arseni
It could connect to.
78:16
Roseanna
As long as it doesn't go into FileMaker and eat everything up.
78:21
Arseni
No, it's not gonna…
78:26
Mira
It is like, your concern is about that episode which happened that the agent left the sandbox, AI agent, and then logged into some website and took information.
78:32
Arseni
It wasn't the news a couple of weeks ago, but I think they were testing the most.
78:50
Mira
Yeah, I just wanted to say, it didn't happen…
78:54
Arseni
Not our.
78:57
Mira
It happened by humans.
78:59
Arseni
Yeah, we don't have access to… to that AI technology.
79:01
Mira
Because I would like that my AI jumps into my husband's account.
79:06
Mira
Then I will have, you know, I would blame it. That's a good idea. It wasn't me. It is AI. That's a good idea.
79:16
Roseanna
Good idea.
79:24
Arseni
Yeah.
79:25
Mira
The.
79:26
Roseanna
Competitors! Anyways…
79:27
Mira
You.
79:28
Arseni
You.
79:29
Roseanna
Okay.
79:30
Arseni
Okay, so I'll think about what we discussed, and I'll just put together what we can do for Phase 2, because there could be Phase 3, 4, whatever, but some of these things we need to keep discussing, maybe based on the tests that we will do and other things.
79:31
Arseni
I know what to do with suggestions ads.
79:50
Arseni
I know what to do, like detecting if a job was won or lost.
79:52
Arseni
Or, how to deal with people who are
79:57
Arseni
On a maternity leave. I think there's nothing else to discuss like we can. We can offer a solution for those.
80:01
Arseni
Things.
80:10
Roseanna
Yep.
80:11
Arseni
Okay.
80:13
Mira
Roseanna, you can download the codex.
80:15
Mira
Okay. And try play… and start playing to see what's going on. I mean, like,
80:20
Mira
Some little things, not important, maybe, just to see how it works.
80:26
Roseanna
Okay.
80:32
Roseanna
I'll do that.
80:34
Arseni
You will only see value right away is the moment you bring your own SOPs, your own recorded calls, or whatever, emails, FileMaker, because if you don't, then it's just… it will be like another open chat GPT, giving you generic stuff based on
80:36
Arseni
Your questions. It needs specific access to your proprietors, and then it gets.
80:54
Mira
So, what if she screenshots her… ideas… Scribble.
81:00
Roseanna
And.
81:07
Mira
Then.
81:08
Roseanna
Yeah, I mean, you know.
81:08
Mira
That's a big thing.
81:12
Roseanna
So what you're telling me is I have to, like, download my client list or whatever to them.
81:14
Arseni
Well, but your client list is already in your FileMaker, I think, right? So it's not.
81:22
Roseanna
Oh, yeah, that's where it is.
81:27
Arseni
Download. It just needs to be connected. And if that exists as a file, you just say, here's the file.
81:28
Roseanna
But it's…
81:35
Arseni
But.
81:35
Roseanna
But it's open, like, if I was to…
81:36
Roseanna
Like it's open so they're they're just Gathering information and taking it in.
81:38
Arseni
I don't think OpenAI has that legal right. I think the laws are pretty strict in the United States. I wouldn't do it with the Chinese DeepSeek, but I think.
81:44
Arseni
OpenAI can be trusted, and also, it has layers of security, like, you say, don't do this, don't do that, like, by default, it does very little, unless you give it more and more access. But why would it upload your information anywhere?
81:54
Arseni
I'm sure there's training, but on a different level, like, if it may…
82:14
Arseni
Answers your question, makes a mistake, it understands, oh, I made a mistake, now this becomes part of training, so next time it doesn't make a mistake for a million of other people, but
82:18
Arseni
I don't think it takes your proprietary emails and sends it somewhere else. Well, not with an American company backed by billions of dollars and hundreds of investors. It would be it would just end them if they do stuff like this.
82:28
Roseanna
Okay.
82:45
Arseni
Chinese is a different story. That's why I wouldn't. Yeah.
82:46
Roseanna
I know. Yeah. Yeah.
82:49
Roseanna
They're bad people.
82:51
Arseni
Yeah.
82:53
Arseni
Okay.
82:56
Roseanna
Okay.
82:58
Arseni
So that's all for now.
82:59
Roseanna
Is it? Yeah, okay, so I'm supposed to practice with Codex and figure that out.
83:02
Arseni
Sure, Claude.
83:07
Arseni
Whatever is… I would start with whatever is cheaper. Mira, do you remember? I think they're both $20 a month, but…
83:08
Mira
Yeah, it's all the same.
83:15
Arseni
Does it even exist at $20 a month? I mean, I could… I could put it in my next email to Roseanna. What… what is it?
83:17
Arseni
Easier to start with.
83:25
Arseni
I think.
83:27
Mira
The ChatGPT is $20.
83:28
Arseni
Yeah, but it needs at that price point, it might not have codecs. I don't know. I pay $200 a month.
83:31
Arseni
But I, we use it every day.
83:40
Mira
But he's in love with it.
83:44
Arseni
Haha.
83:46
Roseanna
No, I get it. Okay.
83:47
Arseni
Okay.
83:49
Roseanna
Alright.
83:50
Arseni
Yeah, all of us, same time.
83:51
Roseanna
I'll get back to work. I'll look at these.
83:52
Roseanna
Little… machine…
83:55
Arseni
Oh, yeah, about your sketches, you don't have to even take photographs. You could, if you want to record a voice message anywhere, just send a text file. Like, this is an idea.
83:57
Mira
You.
84:07
Arseni
Whatever, like, this target audience, this is what we want to show them, we could transcribe, and so you don't have to worry about your handwriting. Is it legible or not?
84:08
Roseanna
Okay, repeat that? I missed it.
84:19
Arseni
You could leave a voice message about one of your ideas. Where you leave a voice message, I don't… it doesn't matter, whether it's WhatsApp or Telegram or your voice recorder on your computer, and send a voice file with an idea. If that's easier, Then, making sure that you're…
84:22
Arseni
Handwriting is legible, so you don't have to retype anything, rewrite anything, you could just explain by voice.
84:42
Roseanna
Do you?
84:50
Arseni
Well, to me, or to a voice file that you could just email us, if that's easier.
84:51
Roseanna
Okay.
84:58
Mira
Okay. To AI.
85:01
Mira
Ha.
85:06
Arseni
Okay Roseanna.
85:07
Roseanna
Okay, thank you very much.
85:10
Mira
Okay. Okay. I'll talk to you soon.
85:13
85:19Roseanna
And nice to see you again! Okay, bye!
85:15
Mira
Nice. Nice to see you too. Ciao.
85:17