August 10, 2026 · 75 minutes
Roseanna EPS Final Revisions & Job Sheet Workflow
Speaker distribution
Roseanna 52% Arseni 35% matthewscarafile 6% Mira 5% Laura 3%
Key Themes
- Let's call this… Did you get my
- Let's just check it out
- We'll just use whatever screenshots you…
- We can just do these email exchanges
- Let's say this one is the one
- Let's say, all of these guys
- We'll remove… Button number 4, I think
- Let's say, Might take a minute
Protected client/partner audio: Roseanna, Laura Fyfer, matthewscarafile
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Decisions Made in This Call
- Let's call this… Did you get my message from Early this morning.
- Let's just check it out.
- We'll just use whatever screenshots you….
- We can just do these email exchanges.
- Let's say this one is the one that I'm responding to, the client request.
- Let's say, all of these guys.
- We'll remove… Button number 4, I think, is probably, probably nice.
- Let's say, Might take a minute.
- We'll think of it, and.
- Let's not confuse the situation.
- Let's just cancel here.
- We'll make sure.
All Action Items
| Owner | Task | Deadline | Priority | Source | |
|---|---|---|---|---|---|
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Send hair people is | normal | Roseanna — Aug 10 call | ||
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delegate to Mujtaba?
|
Set up, I think, in the website | normal | Roseanna — Aug 10 call | ||
|
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Add where's the BC there's the BCC | normal | Roseanna — Aug 10 call | ||
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delegate to Mohammed?
|
Follow up on and make sure that the publicists and | normal | Roseanna — Aug 10 call | ||
|
|
Send button, if I'm not | normal | Roseanna — Aug 10 call | ||
|
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Send packages for makeup and hair artists | normal | Roseanna — Aug 10 call | ||
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delegate to Mujtaba?
|
Send us to show what's on your end in FileMaker | normal | Roseanna — Aug 10 call | ||
|
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Set up right now is 100 times better than it was before | normal | Roseanna — Aug 10 call | ||
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delegate to Mujtaba?
|
Share your screen, you might have to press a button | normal | Roseanna — Aug 10 call |
Promoted Action Items
| Owner | Task | Deadline | Priority |
|---|---|---|---|
| Mira | Yeah, we should be able to add a setting for her in her settings, | normal | |
| Mira | Yes, yes, we'll just add these subcategories | normal |
Generated Screenshots
18 frames
Full Transcript
781 turns
Arseni
Hi, Roseanna.
0:18
Arseni
Your microphone is muted.
0:21
Arseni
Hi, Mira, are you here?
0:26
Arseni
Roseanna, your microphone is still muted.
0:32
Arseni
You're still muted.
0:46
Arseni
Hi, everybody, I cannot hear any… anyone.
0:55
Arseni
Hi, can you hear me? I was listening.
1:01
Arseni
Yes, I can hear you, Mira.
1:04
Arseni
But nobody else yet.
1:08
Arseni
I see Roseanna is…
1:13
Arseni
Hi. Hi, Roseanna.
1:15
Roseanna
I just gotta do one thing.
1:18
Roseanna
One thing, one more! Your call is important.
1:20
Roseanna
No food restrictions…
1:27
Roseanna
It's very humid here. My hair has grown since this morning.
1:32
1:321:35Roseanna
I have to keep growing and growing.
1:38
Arseni
So, Roseanna, as you can see, there are two Ihouses designs.
1:45
Arseni
I can? Why? Why?
1:51
Arseni
One is me, and the other one is Arseni, so just listen to our voice.
1:54
Roseanna
Oh, yes!
1:58
Arseni
I didn't have time to log in with my…
2:03
Roseanna
No problem. I can't believe it's already 11 o'clock. I've been busy. 5, 6, 1, and then 62466246. Okay.
2:08
Roseanna
I think that's it.
2:19
Roseanna
Lisa, contact, do-do-do-do… Done. Okay, I'm all yours.
2:23
Arseni
Okay…
2:33
Arseni
So, we had a lot of email back and forth, but I think it'd be interesting to see how you use the system on your end. You could just, if you want to share your screen,
2:34
Arseni
That's the most valuable thing, how everything looks on your end.
2:47
Roseanna
Alright.
2:52
Roseanna
Let me just, let me just set this up.
2:53
Roseanna
Okay, one moment please, your call is important.
3:00
Roseanna
Let me see here…, let me go over here. Oh, let me share my screen here.
3:06
Roseanna
What are you looking at?
3:22
Arseni
We just see you, Roseanna. If you want to share your screen, you might have to press a button,
3:25
Roseanna
Okay, I see that. Yeah. Okay, so hang on a second, I'll get out of here.
3:32
Arseni
Yep.
3:36
Roseanna
Nope, I don't want that, I want this.
3:37
Roseanna
Okay, sorry, I've got a lot of things open here. It's pathetic, but… Let's go to…
3:43
Arseni
Even worse on my end, because I have two screens. Huge ones.
3:51
Roseanna
Okay, here we go.
3:56
Roseanna
This is what I do. Create a job sheet,
3:59
Roseanna
You know what? This is confusing to me, like, job sheet name and then subject over here. Can we make it the same thing? Because a few times I've named the job sheet and then forgotten to put the subject line here.
4:04
Arseni
8.
4:19
Roseanna
So, for instance, this is gonna be, you know… No.
4:20
Arseni
So, the job sheet name, is exactly the… is the email subject.
4:23
Roseanna
Okay, so why's.
4:28
Arseni
No, I'm asking, it doesn't… they don't have to be the same, just asking, what's better for you?
4:29
4:29Roseanna
I think, automatically, the same. And then if I have to change it, like, I'm able to put maybe a different subject. So, what I'm asking for is the same off the bat, but if I need to modify the subject.
4:35
Arseni
Yeah.
4:50
Roseanna
Okay, alright. Okay, let me go back to here.
4:52
Roseanna
Okay, so let's call this… Did you get my message from Early this morning?
4:56
Roseanna
The one where, I picked the,
5:04
Roseanna
The package display that you presented.
5:09
Arseni
Let me see, I… no, I just… I just see… I didn't go through all emails yet. Okay, I… I see it now, yeah.
5:14
Roseanna
Okay, so, alright, so I'll just, okay, so here we are. There's, that, and you can go from Platino Group to Culinary. Is there a way that Jordy can just automatically be the Platino Culinary tab?
5:24
Arseni
Yeah, we should be able to add a setting for her in her settings,
5:42
Arseni
For her user account, we'll, we'll just…
5:50
Roseanna
Where is she? Where'd she go? Jordy, are you here?
5:53
Roseanna
I guess she got caught up.
5:57
Arseni
No, I don't see… I see Laura. Hi, Laura.
5:59
Roseanna
That's okay, I'll fill her in, no worries. Okay, so, here we are. I guess what I typically do is go right down here to search a company. I'm not sure what connected means. Is this just, like, a, hey guys, you're okay, you're connected and stuff?
6:01
Arseni
No, it's just a status to know that you're connected to FileMaker, that the connection is not broken, but I'll think about this. If this is redundant.
6:19
Arseni
I will… I will maybe remove it or turn it into a much smaller icon, like… like a green color icon, for you to have the confidence that you could start a search, and it's all connected, it all works.
6:31
Arseni
I'll think about this, but yeah, it's…
6:46
Roseanna
I just wanted to make sure it wasn't anything else. Okay.
6:50
Roseanna
So, here we are.
6:54
Arseni
It's all the stages of your file maker.
6:55
Roseanna
Okay.
6:59
Roseanna
Alright, right here, I think I mentioned this already, there are 3 narrative PRs in my system. I'm only seeing 2.
7:01
Arseni
Okay, well, Chuck, I think David didn't answer some of my earlier questions about.
7:10
Roseanna
Yeah, that's, that's typical, alright.
7:17
Roseanna
I didn't say that.
7:23
Roseanna
Okay, so let's say…
7:24
Arseni
I thought that David would also attend the meeting.
7:26
Roseanna
Well, I would think that it's coming from him… his end, I'm sure.
7:31
Roseanna
So that's definitely something, number one, that still has to be, fixed.
7:35
Roseanna
Okay, so…
7:42
Roseanna
Here we are, I'm finding here, I don't know if this is a you thing or a him thing, but all of these contacts should be in alphabetical order, because in the event of this…
7:44
Roseanna
Which seems to have… well, let's just check it out. Narrative PRLA.
7:56
Roseanna
Let's go there.
8:02
Roseanna
Just wanted to make sure that All of the,
8:08
Roseanna
Contacts are being shown now. That's New York.
8:12
Roseanna
And this is LA. 1, 2, 3, 4, 5… 6, 7, 8, 9, 10…
8:17
Roseanna
11, 12, 13, 14, 15… I don't think they're all here. Like, there's gotta be both.
8:30
Arseni
Okay, I'll… I will just match to what's on your screen. I asked David weeks ago if he could send us maybe a kind of a, like, a… this is probably confidential data you have in FileMaker, but he could have,
8:36
Arseni
What's the word? Is that the word? Sanitized? Like, he could have reduced it for us to take it and to test and compare.
8:49
8:56Arseni
Okay. Whatever, but I'll just… we'll just use whatever screenshots you…
9:00
Arseni
Send us to show what's on your end in FileMaker.
9:05
Roseanna
So, I think that… Sorry, go ahead.
9:10
Arseni
Yeah, I wanted, so if that is, so confidential, can…
9:13
Roseanna
No, I need it here.
9:18
Arseni
And David, link…
9:20
Arseni
Is there any option that he links, FileMaker to EPS so that we don't think about sanitation?
9:22
Arseni
Of the content.
9:30
Arseni
No, it's linked. It's pulling… EPS is pulling data from FileMaker, but sometimes we don't.
9:31
Arseni
Not updated.
9:38
Arseni
Sometimes it's not synced.
9:39
Arseni
And I… I mean, it's… I don't know if it's synced or not, because I don't have the sorts, I don't have the
9:41
Arseni
I'll make a source. I can just… we can just do these email exchanges.
9:48
Roseanna
I also think that there is a restriction here, like, not… like, he restricts things a little bit too much, where, you know, my fines have to be very specific. In this situation, you know, punching in there is…
9:53
Roseanna
That are narrative, you know? Not just, you know, whatever the system thinks it should be. So, narrative should come up with, like, if there is 5 companies that are narrative, that should come up. And everybody in alphabetical order, because otherwise I'm looking… it takes too long, you know, when looking for several people.
10:10
Roseanna
So that's… that's here. I don't think it's a you thing, I think it's a him thing.
10:31
Arseni
No, because the previous EPS
10:36
Arseni
He would link, it was him who connected FileMaker to EPS. So that's why I'm asking, why can't he do.
10:42
Roseanna
Well, 100%. I just don't think his heart is into this anymore. That's it. We just need to keep, like, buggin' and bugging and buggin' them, to do this for us. Okay, so here, in this situation, I'm gonna just put in Plutino.
10:51
Roseanna
Because I don't want to send it to… than by accident.
11:07
Roseanna
Latino Group.
11:13
Roseanna
Jenna's name keeps coming up. She's no longer with the agency. Is there any way that we can get that email,
11:15
Roseanna
Erased from here, because I keep saying… seeing, Jenna.
11:24
Roseanna
So, I'll send this on…
11:28
Arseni
No, I don't see Jenna on your screen.
11:30
Roseanna
BCC?
11:32
Arseni
No, your mouse is over an empty area, so maybe there's a delay in zoom. Mira, do you see it?
11:34
Roseanna
Yeah, I see Gen Apps Latino Group under the BCC.
11:44
Laura
Yeah, I see.
11:47
Arseni
Oh, okay.
11:48
Arseni
I… yeah, I see it. I,
11:49
Arseni
I think it comes from browser memory. I'll think about this. I'll check on my end.
11:53
Roseanna
Okay, so… Now, that was odd that it went away. It didn't finish… okay, so I guess…
12:02
Roseanna
This didn't happen before, when I was testing it last week, where you had the search, you had, sorry, you had Plutino Group up, but then I was able to add the people that I wanted without it closing after each click.
12:11
Roseanna
That's new.
12:27
Arseni
Okay, we'll, debug it.
12:28
Roseanna
Okay, so let's go to, let's go to…
12:32
Roseanna
I don't know, this lady right here.
12:41
Roseanna
Michelle Beaton.
12:44
Roseanna
Okay, let's say this one is the one that I'm responding to, the client request.
12:46
Roseanna
And this one is… Hello, Michelle, my bell.
12:52
Roseanna
Okay.
13:00
Roseanna
Oops.
13:02
Arseni
Should do that.
13:03
Roseanna
And then, what does track email, open?
13:04
Arseni
For you to know if she opened your email, Times, at what time.
13:08
Arseni
But, if you're emailing a new client, or prospect,
13:17
Arseni
This technology places a white pixel on a white background,
13:24
13:24Arseni
And spam filters don't really like it. I mean, it's not a black and white thing, it's one of many…
13:30
Arseni
Variables that Google or Yahoo look at when they think, is it a spam email, or is it a natural email, the way you write to other people? So, this makes it not natural. It looks… it looks more like a marketing email.
13:37
Arseni
So you could… that's why you can turn it off for important people who you have not communicated with in the past.
13:52
Arseni
Once you communicate with someone, then all these big companies like Google, they remember, they know your friends, so then you can,
13:58
Arseni
Send them large attachments, or track their email opens, so…
14:07
Arseni
That's why you have that, control. So if you don't care if they open your email or not.
14:14
Arseni
If they will have opened your email, then maybe don't use it, but if that's important, maybe you do use it.
14:21
Laura
That goes into our… into our inbox, as opposed to recorded within EPS.
14:28
Arseni
That's.
14:35
Laura
Yeah, you were saying the email sometimes could go to spam?
14:36
Roseanna
No, it won't.
14:40
Arseni
No, it has to do with the way the HTML email is formatted.
14:41
Arseni
If a track email is on, then it will put an invisible white pixel on white background, and the server will know. Did they really look at that email, and at what time? And I think we track location also. If that's important.
14:47
Arseni
To try it, or… Sometimes try it on, try it off, just see,
15:04
Arseni
If people say they haven't received your email, in that case it would be in spam, but
15:10
Arseni
I can look it up for you. What are the chances that it will make.
15:16
Roseanna
No…
15:21
Arseni
More like a spam…
15:21
Roseanna
Why don't we take a look right now, because I've been turning it on, because, like, I didn't know what it was, so I just kept turning it on. So, I… let's see if it's communicating properly on FileMaker, then.
15:22
Roseanna
Okay, after we're done, after we've done this one.
15:34
Arseni
Yeah, I don't know if David receives that data.
15:38
Roseanna
So let's, let's see here who does. Track email opens, okay, and then adding talent. What I mentioned to you today is, I do like your, the option number one.
15:41
Roseanna
I'm gonna…
15:53
Arseni
Smaller. Smaller, … Have a thirst.
15:53
Roseanna
I forgot your name for a second.
15:58
Roseanna
Okay.
16:07
Roseanna
Alright, so… What we have right now, just to keep… is we have this.
16:08
Roseanna
What you're offering is this, which is much easier to click than these little things will be here. I made a lot of mistakes that way. And this one here, I mean, it's nice, I was leaning towards it, but then I think you'd have to match up
16:16
Roseanna
Like, it would be… I think this is just easier.
16:34
Arseni
And do you need these four buttons on the right, or do you just need two of them?
16:37
Roseanna
So this is what it was before. If I wanted to do one at a time, but I don't know that I had this option, but I could click on, let's say, all of these guys.
16:44
Roseanna
And say, okay, I picked this guy, I want them all to go over here. So it's one click, as opposed to going.
16:57
Arseni
No, you could select multiple of them. If you go back to the system, we could just see how you do it.
17:06
Arseni
How you do it there.
17:14
Arseni
And, you… you could, yeah, like, you…
17:17
Roseanna
It doesn't, it doesn't…
17:21
Arseni
No, he hit a controller on the Macintosh, it's probably… Apple.
17:22
Roseanna
Yeah?
17:30
Arseni
And if you… if you keep… or shift, and if you hold that.
17:31
Roseanna
Yeah, you can see…
17:37
Arseni
But you don't have to select from the top to the bottom, you could individually select, not with shift, but with,
17:39
Arseni
It's the…
17:46
matthewscarafile
And, command.
17:47
Arseni
Yeah.
17:48
matthewscarafile
Yeah.
17:49
Arseni
Yeah, and now, all you need is one button. So, yeah, the top one. And maybe you don't need the bottom one, because the bottom black button moves all of them, all of them, which is what you will never do, I think.
17:51
17:51Roseanna
Well, it's like, oh, let me start over again, maybe, okay.
18:06
Roseanna
So that way, and he's like, no, I don't ask this person.
18:12
Arseni
Yeah, but try the button number 2, which is the two arrows, because I think you will never
18:16
Arseni
Use it. The one that is in black color now.
18:23
Roseanna
Oh, I see.
18:27
Arseni
Yep.
18:28
Roseanna
Well, no, not…
18:29
Arseni
With that button, you don't need to select anybody.
18:31
Roseanna
Yeah, you're right, you're right.
18:34
Arseni
I'm just thinking of removing this, because I don't think…
18:36
Arseni
You will ever use button number.
18:40
Roseanna
The other thing… the other thing, is to… to double… be able to double-click and then go over. Like, if I'.
18:46
Arseni
Yeah, we can enable that also.
18:51
Roseanna
Okay.
18:55
Arseni
So, Roseanna, could you click on button number 2 to know what it does? Because I don't think you need this.
18:56
Roseanna
No.
19:02
Arseni
Yeah, so we'll remove… Button number 4, I think, is probably nice. We could just…
19:03
Arseni
You could just actually rename it to X to clear everything, and it would be more…
19:11
Roseanna
To rethink it, or a new approach, or whatever. I've done that before, like, put it all there, gone back to my email, thinking, you know what, I'm gonna refine this and start over again. I've done that.
19:16
Roseanna
Okay, so, what I was saying in the email as well is, see all these people that are here, alphabetical order for sure, like, if I'm looking at beauty.
19:30
Roseanna
It's… it's all fine and good, except that
19:41
Roseanna
Again, it should be in order. It should be, like, makeup and hair, people, but, like, this person here is a hair and makeup person, and it's kind of like… she's kind of, like, squished and all of that. He's a hair-only person.
19:46
Roseanna
Suzanne is a makeup-only person, so I'm thinking of having them in a more, you know.
20:03
Roseanna
What's the word.
20:11
Arseni
Not alphabetical, but category by category.
20:12
Roseanna
Alphabetical in category.
20:15
Arseni
Yeah, alphabetical categories may be separated with a horizontal line in between every category, or extra space.
20:17
Arseni
Yeah. In that list.
20:24
Roseanna
Yeah, so you're not missing, like, you know, a hair first person.
20:26
Arseni
Book.
20:29
Roseanna
I always have to go back to my website and go, oh, did I miss anybody? But this way, if it's all there.
20:29
Roseanna
So, makeup only is Susanna Hong. But when I send packages for makeup and hair artists.
20:36
Roseanna
She should be included in there. And maybe the first one on top is makeup only, or the one at the bottom as makeup only.
20:45
Roseanna
This is everybody… see, this is what we were trying to figure out, how to streamline the categories.
20:53
Roseanna
So, here in makeup and hair, you've got everybody, because everybody can do makeup and hair, except for Susanna and the hair-only people. Makeup-only or hair-only people.
21:04
Arseni
Huh.
21:14
Roseanna
And that's why you have Anna in there, who's a hair and makeup person.
21:15
Roseanna
But there isn't a hair and makeup tab, because I just figured, well, all our people can do makeup, but they can't, like, hair only would be all these people here.
21:22
Roseanna
And I think with hair, the barber should go in there as well.
21:37
Arseni
And how it… how it is on the website? Is it divided on hair, on the…
21:44
Roseanna
Are you okay?
21:53
Roseanna
I'm talking.
21:55
Arseni
Yeah, the question is if we should make an exception to the website, or could we literally take it from the website, which is what the code, I think.
21:56
Roseanna
Nope.
22:03
Arseni
Meanwhile.
22:03
Roseanna
Here you go. We added the barbering after the fact.
22:04
Roseanna
But I think they should be, like, separate. But, so either way, like, we can add it when we're sending hair books.
22:09
matthewscarafile
Roseanna, just for their question, just click hair, the hair tab.
22:18
22:18Roseanna
Yeah, they're all here.
22:23
matthewscarafile
And Junior should… Like, so they're asking right now, because Junior doesn't Up in this category.
22:24
Roseanna
And you shouldn't.
22:32
Roseanna
Because… Guys that could do hair…
22:35
Roseanna
Or even grooming, they do, even on men, do makeup and hair. He only barbers.
22:40
matthewscarafile
Right.
22:47
Roseanna
Same with, Susanna.
22:50
Roseanna
She doesn't do men.
22:53
Roseanna
Well, she can, if they want to hire her for just skin and face, which doesn't happen, and then hire a hair person to do the hair.
22:54
Roseanna
She's very picky that way.
23:06
Roseanna
So I guess with the hair people, we can leave it like that, and I can always go, if I need to, and add the barber on… in the package.
23:11
Roseanna
And, what I find.
23:19
Arseni
So hair and… hair and barber should be separated, all together.
23:22
Arseni
Yeah.
23:29
Roseanna
If you… but it has to be determined that he's under barbering, even when sending a hair package.
23:31
Roseanna
Makes sense.
23:39
Roseanna
So you could leave it. You know what? I don't want to make this difficult, and let's.
23:40
matthewscarafile
The only thing that I think might help, just shooting this out there, if we do the hair and makeup tab on FileMaker.
23:45
matthewscarafile
Are on, EPS.
23:55
Roseanna
We have hair. We have hair.
23:58
matthewscarafile
Yeah, but we… but we don't have hair and makeup.
24:00
Roseanna
Yeah, we do, because if you go on the website, it says hair and makeup.
24:04
matthewscarafile
No, I know, but here…
24:08
Roseanna
Here.
24:11
matthewscarafile
But on the EPS, it doesn't. It doesn't have that specification.
24:12
Roseanna
No, but that's why I'm pointing this out. See, here on the website, this is a hair and makeup artist. They're all under makeup and hair in the EPS.
24:16
Arseni
Okay, I'll think about this,
24:29
Arseni
Yeah, Arseni, we have to separate hair and makeup and hair, because, you know, there are people doing only hair, but they don't do makeup.
24:32
matthewscarafile
Exactly, yeah. That's two different distinctions, and then…
24:42
Arseni
Yeah.
24:46
matthewscarafile
When you see the hair first, it means, like, they're a hair expert, so makeup secondary, and the same thing on the makeup side. If it's makeup and hair, they're a makeup artist first, hair secondary. So that's kind of how we distinction it on the website.
24:47
Roseanna
Hang on a second.
25:05
Arseni
That's how women distinguish. So, I can go and do the makeup, but that person doesn't do my hair, so I have to go somewhere else to do the hair.
25:05
Arseni
So it's, it's not very…
25:19
Arseni
Common that, people who are doing hair are doing the makeup.
25:22
Roseanna
I… well, hang on a second, I'm just thinking about how… why… okay. When I'm sending it to a client, the reason I would send hair people is because they want hair-strong people, whether it's hair and makeup.
25:28
Roseanna
So, I wouldn't be… I would be sending hair people
25:42
Roseanna
I don't need to have hair and makeup, hair and makeup. I would distinguish…
25:48
Roseanna
I think I just got confused there.
25:56
Roseanna
So, I think…
26:00
Arseni
I have a question here. So, EPS inherits the categories from the website, so…
26:01
Roseanna
Not doing it here, though.
26:09
Arseni
No.
26:10
Roseanna
Not doing it here. Like, if you look here, right now on that screen, right beside Anna's hair, it says makeup and hair.
26:11
Arseni
It's not.
26:18
Roseanna
Adopting This, right here, hair and.
26:18
Arseni
Okay, but should it… should it inherit everything from.
26:21
Roseanna
Yeah.
26:26
Arseni
Okay, well then… then I will… I will debug it, I will see why it doesn't inherit, I… I don't know. But if it should inherit literally everything from the website, then everything is easy, the logic is easy.
26:27
Arseni
To… for me to understand and implement.
26:42
Roseanna
Well, you know, now that I've said that, I'm gonna have to go look. This is the only distinction that I really noticed. Everything else is…
26:45
26:46Roseanna
Like, if you go to Onya, let's say, Might take a minute.
26:54
matthewscarafile
She's mimic… she's makeup first, yeah, she's…
26:58
Roseanna
Warm, so…
27:01
matthewscarafile
So that's how we distinguished it on the website, like, comparing a yucca to Anya.
27:02
matthewscarafile
Who, they both do both, but one is hair first.
27:09
matthewscarafile
And makeup second.
27:13
matthewscarafile
They're just more specialized if the hair category comes first. They can cut, they can color, they can style hair, whereas some of the other makeup artists can do that, but can't cut and color.
27:21
matthewscarafile
So, hair and makeup, I think, should be a category on here, just so everyone is included.
27:37
Arseni
I'll summarize all of this after the call.
27:50
Mira
Personally, I understand, I got what they want. So not, you know, not everybody can do hair and makeup.
27:53
Roseanna
Yes, everybody can do…
28:04
Mira
Whoever does… whoever does hair doesn't mean that, they are doing hair and makeup, so…
28:07
matthewscarafile
Exactly.
28:14
Roseanna
Everybody… no, hang on.
28:14
Laura
Yeah, no.
28:16
Roseanna
Everybody can do makeup and hair.
28:18
Laura
Yeah.
28:20
Roseanna
If, like, the only difference is if somebody wants to have a stronger hair person on, but only hire one person.
28:25
Roseanna
Then they would hire the hair and makeup person.
28:33
Mira
Okay.
28:38
matthewscarafile
Yes, and she's saying that instead of makeup and hair, if that makes sense.
28:40
Mira
Okay, we'll… We'll think of it, and
28:51
Roseanna
Okay, so, here's the package, and we talked about this. I don't know what you have in mind for this, Arseni, but, this is gonna be a celebrity package, which is great. Let's do this.
28:55
Roseanna
Now, the thing with the celebrity package here is, the package images doesn't have any celebrities to choose from as a thumbnail, which would be more effective than just putting any hair and makeup person on there.
29:12
Roseanna
So, this is where I was asking if we can use a thumb, like, a thumbnail from each category, if, you know, these shots would come up for the celebrity. Whether it's a pre-picked package.
29:28
Roseanna
That I can pick for everybody, and have, like, two female and two male celebrities to choose from.
29:44
Roseanna
Or, if it is a cosmetic company that's looking at beauty books, to have all beauty.
29:54
Roseanna
As categories, whatever categories we pick.
30:03
Roseanna
Or, you know, this is maybe just…
30:07
Roseanna
A regular book that… where it opens up
30:11
Roseanna
You know, with the profile.
30:17
Arseni
Yeah.
30:20
Mira
Celebrity category should have celebrity faces on thumbnails.
30:22
Roseanna
It should represent the category that I'm sending.
30:26
Roseanna
So, if it is a beauty book only… see, I don't know if, I guess when you have beauty here, it starts right at profile, right?
30:30
Roseanna
It goes right to her profile page.
30:40
Roseanna
I don't, hang on a sec.
30:44
Laura
It goes to the top of the book.
30:45
matthewscarafile
Yeah, but those are actually a mix of both Anna's beauty shots and Anna's editorial.
30:47
Roseanna
Okay, let's not confuse the situation. Let's just stick to this. No, I just… you know what, we have to…
30:55
Roseanna
Be very.
31:02
matthewscarafile
I think, Roseanna, it might be more clear if we use a production design artist with those categories to help them.
31:02
matthewscarafile
Like, a cosmetic book versus, product. Do you know what I mean?
31:12
31:13Roseanna
Anyways… So…
31:24
Laura
No, I think the point is just, can the images reflect the book?
31:28
Laura
The category.
31:33
matthewscarafile
Yeah, but the categories are easier to distinguish if it's in, like, a production artist.
31:34
Laura
That's the same.
31:42
matthewscarafile
No, it's different.
31:44
Roseanna
Okay, guys, we can't confuse this situation, so… right here.
31:46
Roseanna
Let me just show you here. If I send this book, Susanna, To, a celebrity.
31:53
Roseanna
I would go right to here, and open up the book here.
32:00
Roseanna
But when I send it.
32:05
Roseanna
Let's just cancel here. Here, it would be nice to be able to maybe have a thumbnail of Jane Fonda.
32:09
Roseanna
As opposed to… What is there right now?
32:18
Roseanna
Is that possible?
32:23
Arseni
Yeah. Yeah. We'll, we'll make sure.
32:24
Arseni
This is possible through the interface.
32:28
Laura
What are the arrows next to everybody's name? So look at Anna's name, and then there's an arrow up, arrow down.
32:32
Arseni
It's to change the order,
32:40
matthewscarafile
Oh, okay.
32:44
Laura
Oh, okay, so you can… Oh, I see, okay.
32:46
Roseanna
I think, alphabetical is always.
32:50
Laura
Yeah.
32:54
Roseanna
Actually, it's alphabetical and in category.
32:55
Arseni
So, Roseanna, are you saying you don't need to change the order of these, ever?
32:59
matthewscarafile
It's good to have an option.
33:05
Laura
Yeah.
33:08
Roseanna
Like, right now, I think if I could use an example of books that did go out previous, where I had all, you know.
33:11
Roseanna
Hair only, makeup only, hair and makeup. They were all over the place, which is confusing for a client, because there's nothing saying that Du Yen is a hair-only person.
33:23
Roseanna
Or that you're looking at Ian, and he's a hair and makeup artist. When… let me just…
33:36
Roseanna
Send this and show you.
33:43
Roseanna
Yeah, it's got a beauty.
33:46
Roseanna
Well, I guess we can… we can also show…
33:51
Roseanna
When I sent all the stylists as well, this was all over the place, too. It didn't go in order.
33:55
Roseanna
Beauty, or hair and makeup, and then stylists, and then off-figure status, production design, or whatever. That didn't happen.
34:03
Roseanna
Let me send the package. Should I send it to you guys, too?
34:17
Arseni
Yeah!
34:21
Roseanna
Why are you not going out? I might be frozen.
34:42
Arseni
No, I see the contacts. They're outdated. Jelena's, like.
34:46
Roseanna
Oh, there, I can scroll now. Okay, add…
34:51
Arseni
Yeah.
34:54
Roseanna
Oh, that's AR. I'll, have to fix it.
34:56
Roseanna
And…
34:59
Arseni
I will receive it anyway,
35:00
Roseanna
Okay, you're right. It's the wrong address, though.
35:04
Arseni
Yeah, it's, outdated.
35:06
Arseni
But I… I still have access to this inbox, so you could…
35:09
Roseanna
Oh no.
35:12
Arseni
Gives it for now.
35:12
Roseanna
Okay, I'm just gonna send this. You can see it when I send it. Send it now.
35:13
Mira
You sent it to Arseni.
35:17
Arseni
Yeah.
35:20
Mira
Okay.
35:21
Mira
Maybe it's better to tech, because then all of us get it.
35:22
Mira
But never mind now.
35:27
Roseanna
Oh, can I automatically see the BCC here? I forgot to do it to.
35:28
Laura
Myself.
35:33
Roseanna
But can I automatically get it?
35:34
Arseni
Okay, so should it happen automatically for all users, so they get BCC'd automatically?
35:36
35:40Arseni
No matter who uses EPS.
35:43
Arseni
Right?
35:45
Roseanna
Yeah, I didn't get BCC'd.
35:47
Arseni
No, Roseanna, should it happen automatically,
35:53
Roseanna
Yes, please. The BCC? Yeah.
35:57
Roseanna
So, right?
36:03
Arseni
Home email will be placed there.
36:03
Arseni
Yeah. Okay.
36:06
Roseanna
Okay, so let me add… where's the BC… there's the BCC.
36:08
Roseanna
Can I send it again? Let it mail?
36:14
Mira
You learn, you didn't it?
36:21
Roseanna
For Pete's sakes… Guys, get it together.
36:31
Roseanna
Honest to God. Okay, waiting.
36:37
Roseanna
I gotta read my emails while,
36:48
Arseni
I didn't get anything, in my inbox.
36:52
Roseanna
Oh, I think I took you off because it was the wrong address really quickly, but I didn't get… I didn't get mine either.
36:57
Arseni
The…
37:03
Roseanna
Can I not send this again?
37:12
Arseni
I think there's a resend button, if I'm not…
37:14
Roseanna
Now?
37:18
Mira
But if she resends, then you will not get it again.
37:25
Roseanna
Okay, we'll look at it here. So, here we go.
37:43
Roseanna
Anna?
37:47
Roseanna
Hair and makeup, Duyenne, hair only. Ian, hair and makeup. Yuka, hair and makeup, Sasha is a wardrobe stylist. Shay stylist, off-figure.
37:49
Roseanna
And then food stylist. I don't recall doing that one, but okay. So in… they are kind of in order, except for Du Yen, who is hair only.
38:01
Roseanna
But see, they're all under beauty. Do you see this? Beauty.
38:15
Roseanna
Now, this is how it's set up, I think, in the website, because the guy that
38:22
Roseanna
Put this together, didn't want… like, he just wanted one category of beauty, one category of this and that. But I think here, when people are looking, I don't…
38:27
Roseanna
Really think that they understand what they're clicking into from here.
38:40
Roseanna
And I think it's a little confusing when they come here.
38:46
Roseanna
It does open up the beauty.
38:52
Arseni
Would you like to have an additional tag for every person, in… in their emails, when they receive an EPS promo, to know
38:54
Arseni
To know Who does what, exactly?
39:04
Arseni
Like, do we need subcategories?
39:07
Roseanna
Where this beauty is? Is there any way to have the, like, the makeup and hair, or hair and makeup?
39:10
Arseni
Yes.
39:15
Roseanna
All the hair and makeup.
39:16
Arseni
Yes, we'll just add these subcategories.
39:17
Roseanna
Okay, that's what I liked, yeah.
39:21
Laura
I think it's worthwhile even for Kat, just seeing Kat's example there, because if I saw production design, nothing, unless I clicked in, would tell me she's a food stylist.
39:23
matthewscarafile
Yep.
39:34
matthewscarafile
It'll be helpful, even these little tags that say motion or stills.
39:37
matthewscarafile
There's an opportunity there for, you know.
39:44
matthewscarafile
A subcategory line or something. Or at the top, what would probably be the best.
39:49
Roseanna
What? What, tell me…
39:57
Mira
Whether it is a… whether it is a, image or video, right?
39:59
matthewscarafile
Yeah, so see how it just says motion and stills for Stephanie Campbell and Kat Owen? If the subcategory landed there, just so it specified, food styling,
40:04
40:08Roseanna
No, but it does… here, let me show you where… where it changed… where it is. Hang on a second, hang on.
40:18
Roseanna
Okay, hang on, because I like it the way it is here.
40:25
Roseanna
Open.
40:31
Roseanna
Okay, so here… You could scent… her Duyen's editorial book.
40:32
Roseanna
The thing is that not everybody has all these categories, Arseni. Here's an easier one. Here, you can send celebrity book. That's why it says what it says there.
40:43
matthewscarafile
But then, can you bring up a production artist, just to see how those categories look, and just to see…
40:55
matthewscarafile
Okay, there, so it does seem…
41:03
Roseanna
I'll mention.
41:05
Roseanna
But that's all there is, I don't know why, but she should have… portfolio.
41:06
Arseni
Okay, I'll, I'll check that. No.
41:12
Roseanna
Okay.
41:14
Laura
And what is the purpose of lead talent?
41:15
Laura
That little… Under each of them, under their biography?
41:23
Laura
It says lead.
41:28
Arseni
I think, that makes, that person represent the whole email promo.
41:29
Roseanna
Oh, I see. So, the two that are showcased in the email are the two that I'm showing to the client.
41:38
Laura
When you get the two images.
41:45
Arseni
Yeah.
41:47
Roseanna
And if you have none, it just picks its own, right?
41:50
Arseni
Yes.
41:53
Arseni
But it doesn't matter so much what it does, because what matters is what's important to you, because some assumptions that we made, maybe you don't want two, maybe you want four, maybe you want one in every email promo. So you could just tell us what's best for you.
41:55
Roseanna
Okay, so when you do get the email promo, and I… for some reason, I'm not getting these. I've sent it twice. Did you guys get it?
42:14
Arseni
No, I didn't get it, but I'll, I'll…
42:23
Laura
I got it.
42:28
matthewscarafile
First one.
42:28
Laura
Yeah, I got one.
42:29
matthewscarafile
Just one, yeah.
42:31
Roseanna
One, okay.
42:32
Roseanna
Oh, is she here?
42:41
Roseanna
Is it Ihousedesign.com?
42:52
Arseni
That's, that's correct.
42:55
Roseanna
What was my point? Oh, when we do get it in the email,
43:03
Roseanna
Is there any way just to have the image and not the person's name? Because, you know, the one thing that I try to do is be fair to everybody, so if there's, you know.
43:16
Roseanna
Several people in the package. Once you open it up, if I'm highlighting that two people, you know, I'm sure I'm gonna get called on it. Get called on everything else, so… I don't know, what are your thoughts?
43:25
Roseanna
I think…
43:39
Arseni
You mean you just want to show a preview of the work without showing their names? I didn't understand.
43:40
Roseanna
Yeah, I don't know, I don't know, I'm just putting it out there.
43:46
Roseanna
Does that matter to you, Laura? I'd like to see the email, but I'm not getting it.
43:50
Laura
No, I think, I mean, again, I think it shows… yeah, I like more neutral, so you're not showing favoritism.
43:57
Laura
Because it does… I think I told you from the start, it confused me why… because I thought, okay, this is all that's in the package, are these two people.
44:05
Arseni
Would you want to just reduce everybody's thumbnails enough, many times, so everybody fits?
44:13
Arseni
So, we just, you know, just shows really small previews or even avatars, as opposed to…
44:22
Laura
Just highlighting, too.
44:31
Arseni
Preview images.
44:32
Roseanna
I mean,
44:35
44:35Roseanna
Okay, let me… let me see if I can see it, if it comes. Usually it comes, like.
44:38
Roseanna
So fast. It's not coming, and it's not… it's not coming again to you, is it?
44:44
Laura
I only got it once.
44:49
Roseanna
Huh.
44:51
Laura
At 11.34.
44:52
Roseanna
Reset is not working here, Arsenie.
44:54
Arseni
Okay, I'll, we'll, we'll, we'll check this.
44:57
Roseanna
Okay.
45:00
Roseanna
Okay.
45:03
Roseanna
And is… Okay, once we do this…
45:28
Roseanna
Oh, I didn't put anybody over.
45:47
Arseni
Okay, so it could take up to 2 minutes now to send, because I thought this is a… this was a better solution than make you wait for 10, 20, 30 seconds.
46:05
Arseni
Better to say that it has been scheduled, so you have the confidence that it has been scheduled, as opposed to waiting…
46:17
Arseni
You know, you might have slow internet connection, or…
46:25
Roseanna
There it is. It comes pretty quickly when I do this, but here it is. So, what you're suggesting is having smaller thumbnails, so if I have, like, 10 people.
46:29
Arseni
Yeah.
46:39
Roseanna
Bubbles.
46:39
Arseni
They could do… style, I emailed you yesterday, these circles, remember?
46:40
Roseanna
Yes!
46:46
Arseni
You could have, whatever, 20 circles here, probably, right?
46:47
Arseni
Would you… Would you like to see a mock-up?
46:53
Arseni
Of this.
46:56
Roseanna
I mean… I mean, we could. I… I like this. You've removed the… the title, like, whatever.
46:58
Roseanna
And,
47:06
Laura
Would there… would it be good if we had a way to select the two images, but no name attached to it?
47:09
Arseni
Yeah!
47:17
Roseanna
Yeah, it's, it's where it says the leap…
47:18
Arseni
It could be a combination of two zero images.
47:20
Laura
Can we then go in and select the actual image, though?
47:24
Arseni
Yeah, of course.
47:28
Roseanna
Yep, we… Okay.
47:29
Laura
Just by clicking lead, you're not selecting the specific shot.
47:32
Roseanna
No, but we are on this right…
47:37
Roseanna
Okay.
47:43
Roseanna
We are here.
47:44
Roseanna
Editorial, and then I'm gonna do this shot. See?
47:47
Roseanna
Or this shot, see?
47:52
Roseanna
Chase.
47:54
Laura
But it only gives you the four options, right?
47:56
Roseanna
Okay, so… Talked about.
47:58
Arseni
No, I'll make sure…
48:00
Roseanna
Each category.
48:02
Arseni
Yeah, in each category.
48:04
Arseni
You'll have more.
48:05
Roseanna
So you can.
48:11
Laura
You can, okay.
48:13
Roseanna
There you go. You can do it now, and we're gonna have more access.
48:14
Roseanna
After…
48:18
Arseni
Roseanna, so would you prefer to have two hero images without.
48:20
Roseanna
R&D.
48:24
Arseni
And underneath, we have circles for everybody, to include everybody.
48:24
Arseni
As an avatar.
48:30
Roseanna
I think that'd be awesome, I think it'll look great, but
48:33
Arseni
Okay, I'll… we'll show you.
48:37
Arseni
Yeah. Looks like a nun.
48:39
Roseanna
Yeah, I think it would be… I think that would be really cool.
48:40
Roseanna
But with these two heroes, are they going to have their names on there?
48:45
Arseni
Well, you don't want to show names, so nobody is more important than the other. That's why we will not show the names, but they still should be clickable, they should be clickable, and they should take…
48:50
49:03Arseni
To the… as to the website, but without the names at this point.
49:05
Roseanna
Yep.
49:11
Roseanna
Yep, and maybe with the dots…
49:13
Roseanna
If there was… if they were category, beauty, and styling.
49:16
Roseanna
Maybe that would be helpful, or production design.
49:23
Arseni
No, I didn't understand about the dots. The tag, like a little… Explanation?
49:27
Roseanna
No, but you know what? Why don't you just… why don't you just show it? I think I'm getting into the weeds with all these little details. Whatever is… is… gets us to the job sheet is what we want.
49:36
Arseni
Yeah.
49:52
Roseanna
I can't think of anything else. Guys, can you think of anything else?
49:54
Roseanna
In your… Like, working with this…
49:58
Arseni
Anything else for us to discuss, or specifically about how the emails look like?
50:02
Arseni
Hmm.
50:09
Roseanna
I think my email…
50:09
Mira
I'll ask you about the wording.
50:11
Mira
You know…
50:13
Mira
So, how the… the button? Will it be, like, view package, view promo, view talent? So, what, you know, the wording?
50:15
Roseanna
One more time. From… from the email, or from… from which place?
50:28
Mira
When client opens the email.
50:34
Roseanna
Hmm.
50:36
Roseanna
Okay.
50:38
Mira
So, should he see, like, view package, or view promo, or view talent?
50:38
Mira
The text on the button.
50:50
Roseanna
Yeah, no, I hear what you're saying. Well, we're gonna have a wide range of reasons why we're sending it. It could be a cold call, it could be introducing, it could be for a specific job, so maybe the more,
50:52
Laura
What about just View Artist? Is that not… View artists, or…
51:11
Mira
Yeah, on the website, they are called artists, right? Not talents. Yeah.
51:16
Roseanna
Yeah, I say…
51:20
Mira
And, stick to the… to the words from the website, so that people know.
51:22
Roseanna
Okay.
51:28
Mira
Okay, so it's View Artist.
51:29
Roseanna
Yes.
51:33
Mira
Okay.
51:33
Arseni
If you want, we could talk about how the system should work ideally for you, like, in Phase 2, if Phase 2 ever happens. For example, like, how should follow-ups work? If you do a pitch to someone.
51:37
Arseni
At, I don't know, at Nike, and 6 months later, you have… you represent new talent who does even more relevant work to Nike. Shouldn't the system tell you, Roseanna, why don't we follow up with this person, with that person, based on what you sent them 6 months ago? Why don't you send them this new content that you now have?
51:50
Roseanna
So the purpose… the purpose of, you know, bringing the information over, there's a couple of ways that we keep track of what we do. This is one of the ways, like, for narrative PR. These are just basic to-dos where, we have it scheduled, in February, let's say, of 8th of 2027.
52:13
Roseanna
They are releasing a new movie that I'm gonna follow up on and make sure that the publicists and
52:35
Roseanna
All the producers at the movie get our package, okay? For instance, that's… that's one thing. That's information. What David's supposed to be doing
52:41
Roseanna
Is… See… Hang on a second. See this?
52:50
Roseanna
No promos?
52:57
Roseanna
He's not linked. He's not doing his job here.
52:59
Arseni
So…
53:01
Roseanna
With all the testing that we're doing, and all the, people that we're emailing to, for instance.
53:03
Roseanna
Megan Brophy, I sent her a package. It should be viewed here, what that package is, that I can click. So, it's all… it's all here, and I'm working within my ecosystem of the FileMaker right now. So, at this moment, I'm not seeing…
53:10
Roseanna
You know?
53:27
53:30Roseanna
Purpose is…
53:29
Arseni
FileMaker doesn't have any AI there to help.
53:30
Roseanna
No.
53:34
Arseni
Match, but do you want… do you want this, ideally, to come up with ideas? Why don't you, like, follow up with this person because you sent that package, and now you have… that artist released a new book that you could show, like, or do you do it in your… in your mind, all these thousands and.
53:35
Roseanna
No. That's… no, the promos, and the to-dos are supposed… they come up every single day for me.
53:53
Roseanna
And they are in here.
54:02
Roseanna
No way, I can't even remember what I did this morning, Arseni. I can't.
54:05
Roseanna
To tell you the truth.
54:09
Arseni
But how does FileMaker know who you should… what new content.
54:10
Roseanna
Manually put it in there. Manually put it in there.
54:15
Arseni
Manually. But if
54:18
Arseni
Is that… does it serve your needs now when there's AI, now, that… and you… I don't know if you'll leverage it.
54:19
Arseni
To make smart connections, decisions, to kind of do some thinking, and not only do mechanical… Work.
54:29
Arseni
But do a little bit more.
54:38
Roseanna
We could talk about it. You could show me… you can tell me what it is that we can do it.
54:42
Arseni
But then, tell us, where do you… where does most of your cognitive energy go? When you do this, what you wish worked?
54:48
Arseni
In terms of following up with people in a smart way.
54:58
Roseanna
The way I'm doing it right now is the… is the only way over the years that is, that I see results.
55:04
Roseanna
And that is one-on-one, reaching out to clients, and talking to them, and understanding what is coming down the pipe, as far as work goes.
55:12
Roseanna
You know, I just gave you one example of, you know, I put it in that there is a movie that's going to be released in February, probably not February, it's probably March or April, if I read the note, and well in advance, I'm going to go after these people and figure out, you know, who's doing what, and I'm going to send them emails. Hey, how you doing? I hear you're doing this and that, and whatever.
55:22
Roseanna
I don't want automated anything. We did a lot with MailChimp, where we had everybody, and we were sending promos, and I didn't find that as effective as I am finding it right now, where it's just, like, one-on-one. Now, is there a better way to keep track, and to be able to, on every single day, follow up on who needs to be followed up with? Sure.
55:45
Roseanna
I'm always looking for improvements on that, but I still want to keep it one-on-one.
56:06
Arseni
Well, yeah, but these suggestions could come from…
56:11
Arseni
Phone calls, if you record these phone calls, if you have space in FileMaker or maybe in EPS Phase 2, to paste the whole conversation, transcribe, where you discuss details.
56:15
Arseni
You'll have hundreds of these conversations, and then all the facts, everything that these people said, which is why I'm recording this call, because it will be transcribed, so everything we discussed, every little glitch and bug and idea we discussed, it will be turned to a new screen.
56:28
Arseni
I do it, but do you want to do it with your prospects, so you never forget anything? I don't know if you have… if you ever tried it, these multiple transcripts, put them in the database.
56:45
Arseni
So nothing gets forgotten, and everything could be found, what you discussed years ago, because this is material for new follow-ups.
56:59
Arseni
Hopefully.
57:08
Roseanna
We did it internally when we were building the site. There was a lot of recordings that were being made, but no, we do not record clients, and I gotta tell you, it's very rare that we're on the phone with them. It's mostly emails.
57:09
Roseanna
Emails and packages and stuff. These… I find this generation doesn't like to get on the phone and talk. Everything's gotta be through email, but…
57:28
Roseanna
Again, things are changing, and I'm open to… of talking about this in the future, Arsenia, for sure. You know, I always want to be a step ahead. Right now, we're just trying to get caught up with what the basic needs are right now, but…
57:37
Arseni
So these emails with clients, do they get automatically to your FileMaker, or…
57:53
Roseanna
Only if I cut and paste it.
57:59
Roseanna
And only if I can paste it into the EPS now. So, do you see what I want to do? Like, I want some…
58:02
Roseanna
Yeah, that's what I'm thinking.
58:08
Arseni
I could automate, but would you ever want to copy-paste the whole email thread into EPS? We don't even support it in the EPS yet.
58:10
Roseanna
They do.
58:19
Roseanna
I do. I showed you an example of how long that one email is before I sent them a package, or another package.
58:22
Arseni
Right now.
58:29
Roseanna
Now it lives in our Outlook, right?
58:30
Roseanna
All of it does, which is nice, but what I love about what you're designing right now is being able to put that into the EPS, and then when they reply, having it into our inbox. Is there a better place for it?
58:34
Roseanna
Maybe, sure.
58:51
Arseni
I'll think about it. But I just want to ask you, do you ever talk to multiple people from one company, and you would need to.
58:53
59:03Roseanna
Fairly.
59:02
Arseni
The whole thread, the whole thread, rarely.
59:03
Roseanna
Yeah, because, once we negotiate the job, all the conversation goes over to the talent, like a set designer. Like, we're out of the conversation.
59:05
Roseanna
That's their job. They go off, they do the job. We connect with the clients, we negotiate the deal, and then after the job is done, we invoice the deal and pay everybody out.
59:16
Roseanna
So, the little man… Does all… everything in between.
59:29
Roseanna
We are…
59:33
Mira
But, Roseanna, when your client replies to you, the reply lands in your inbox. And what about FileMaker?
59:36
Roseanna
I would manually put it into FileMaker. Like, for instance.
59:45
Mira
It does not, like, land there as a…
59:50
Mira
Without you manually doing it.
59:55
Arseni
That's a problem. I mean, I can imagine how much time it takes.
59:58
Mira
He is.
60:03
Arseni
I…
60:04
Mira
And then…
60:05
Arseni
I put everything, and I showed to Mira today, everything between me and Rosanna and Roseanna's team, I put it in one scrollable page where… and… no, I didn't do it manually, I made AI do it, I made a script for this, and I can show you.
60:05
Arseni
And we could kind of do it
60:24
Arseni
For you, as part of EPS, if… if you need this, so let me show this to you,
60:28
Mira
But this is strange that, FileMaker is,
60:37
Roseanna
Lawmaker, this system was built, about 20 years ago.
60:42
Mira
Yeah, I know. But, you know, the thing is that, shouldn't it be linked to your emails? So, when, you know, like, Miro.
60:47
Mira
Of your email.
60:58
Roseanna
So I can't even get him to respond to you guys. He doesn't… he's lost interest a long time ago. I was afraid this might happen, you know, when somebody builds you something, then you want to improve things.
60:59
Roseanna
You know, I've thought long and hard about switching out and going with, some of those model software.
61:11
Mira
Yeah, it's okay, but he still needs to make things possible for others to work on that. It's, like.
61:22
Roseanna
Filed me.
61:30
Mira
The…
61:31
Roseanna
No, it's a billion.
61:31
Mira
It's a company, it's not like…
61:32
Roseanna
No, I've asked him for, all kinds of improvements, and he just disappears on me, unfortunately.
61:36
Arseni
Why?
61:44
Mira
Your men disappear. First, you're dead, and now you're…
61:45
Roseanna
Cindy's the only man in my life that has never gone away.
61:49
Roseanna
I've learned my lesson.
61:54
Mira
Even if you want, he doesn't want to go away.
61:59
Roseanna
No, I know!
62:02
Arseni
He's still.
62:04
Roseanna
Coming back!
62:05
Arseni
Roseanna, so… yeah, sorry. So I'm showing you my thread, our thread with you in 2026. It's all automatic, so we could do it for you, for all of your customers or clients.
62:07
62:25Roseanna
I'm gonna stop sharing then, and you can share, right?
62:20
Arseni
I think I'm sharing, but you might be… you might see multiple screens.
62:23
Roseanna
Okay, now I can see that I had to stop sharing.
62:28
Arseni
Okay. So you see how it goes, it's chronological, and it's not only between me and you, Amira is here, and Matthew is here, and all the screenshots are here, and I think I even automatically removed signatures, because it's just noise.
62:30
Roseanna
Yeah.
62:48
Arseni
It's just, you know, it's just… it's just a very clean way to see what happens, and you could… I could forward this to Mira, for example, I don't have to go to give logins to my email to anybody, I just share this… this link, which is password protected.
62:49
Roseanna
Right.
63:08
Arseni
But I'm just saying, I didn't do it automatically, I don't want to do it automatically, but you do it automatically, still, so…
63:08
Arseni
This should probably be automated, for you.
63:16
Arseni
Yeah. As part of FileMaker, sorry, EPS Phase 2, where you have also a list of clients with communication.
63:20
Roseanna
Yeah, I'm always open to improvements, you know that, Arseni.
63:32
Arseni
No, it's just more about us knowing where you spend your time, what could be.
63:37
Roseanna
I spend my time on those to-dos that I showed you. I spend all my time there.
63:42
Mira
I shouldn't eat… I'm sorry.
63:48
Mira
Is there any option… is there any option that the email lands in EPS, and then she directly replies from EPS?
63:51
Roseanna
That'd be great. Sure.
64:01
Arseni
Yes.
64:03
Mira
So instead of copy-pasting what the client wanted, you just hit reply and do it.
64:05
Arseni
Ye- yes, who can build it?
64:11
Arseni
Yeah.
64:17
Roseanna
And… and how would you… okay, so… heh, alright.
64:18
Roseanna
But, you know, as an owner, I have a lot of emails coming in that.
64:23
Mira
Yeah, but maybe some kind of only mentioning EPS, no.
64:28
Arseni
No, it would filter by client emails, just like this system filters
64:32
Arseni
Everybody at Plutinogroup.com gets into this. Assuming that the email subject is right, I mean, there could be an additional filtration by email subject.
64:39
Arseni
Which probably you, Roseanna don't need. If you talk to someone at Nike, you probably talk about one specific campaign. You don't talk to different people at Nike about different campaigns, which would make this more complicated, because then we would need different threads.
64:53
Roseanna
There would be, there would be, yeah. And the other thing.
65:10
Roseanna
Two is, there's, like, there's a lot of…
65:14
Roseanna
Different threads that are happening from the same company as well. We just have to… that's a big ask.
65:18
Arseni
So they should…
65:25
Roseanna
Yeah, when you look at this and you're seeing, like, one huge project, we have project here, done, you know? It's really…
65:26
Arseni
So, you have multiple projects with every brand, and then the only way to separate them is by looking at email subjects. Like, here it says DRC,
65:33
Arseni
Cardin, so this could be a keyword that will put it in one thread, and, you know, you could just define the threads by the keywords, I just… or let AI decide what belongs to what… to what thread. That could be done. What about you?
65:48
Mira
Users, so let's presume that's for Roseanna.
66:05
Mira
As an admin. What about users? For example, Laura or Michael… So…
66:09
Arseni
Should they have access to these threads? Is that the question?
66:16
Mira
Yeah, I mean, if they would receive the email from the client on, like, geordy at Plotino.
66:21
Mira
Of course, then there's emails… her emails are different than Roseanna?
66:30
Arseni
No, but that brings us to the next topic, which is why suggestions at Putinogroup.com? Why not…
66:36
66:52Laura
Sand.
66:44
Arseni
From everybody's more personalized email, whether it's Roseanna at Pultinogroup, or Roseanna.eps at Plutina Group, which will be dedicated to the EPS, and laura.eps, and
66:45
Arseni
Everybody would have his own… her own email. Is that what… I think that's what Roseanna wanted, initially.
67:00
Roseanna
Yeah, that's what I wanted, yeah.
67:07
Arseni
So would… do you want a dedicated email to EPS, or would you rather work from Roseanna at Plutina Group?
67:10
Roseanna
I think how we've gotten around at this time is,
67:19
Roseanna
Is that I open up my EPS, send it to the client, when they respond, it comes back to me, which is what is happening, and it stays in that thread in my Outlook.
67:25
Arseni
Beautiful.
67:38
Mira
Yes, that's what's happening now.
67:39
Roseanna
Yes.
67:42
Arseni
Well, if that works for you now, then it's… I would leave it like this. It's called Reply To. Even though it comes from suggestions at Plutina Group, there's a reply to Roseanna at Plutina Group. The thing is, if we build in Phase 2 this.
67:43
Arseni
System of threads, it will need to have access to the real email you use in the end, which is Roseanna at platinogroup.com, and that email might be confidential, because it has a lot of other stuff.
68:01
Arseni
That's why we could create a dedicated Plutino
68:13
Arseni
Email called Roseanna.eps, or Roseanna whatever, Roseanna.p…
68:19
Arseni
Initial of the last name is just for the purpose of EPS, because we would have, or, well, the EPS would have full access to that email to capture all the communication.
68:26
Arseni
Including when people respond.
68:41
Arseni
Not just the sand packages.
68:45
Roseanna
Yep.
68:49
Roseanna
Okay. Yeah, and I think,
68:50
Roseanna
Again, I think that how we have it set up right now is 100 times better than it was before.
68:53
Roseanna
If the client didn't respond to, you know, RoseannaPlutinogroup.com, they would be responding to suggestions, so it didn't get to them. So I think this is even more streamlined, and
69:01
Roseanna
Again, nothing I want to tackle right now, for sure, but definitely open to it in the future, once…
69:14
Roseanna
Once I work with this for a little while longer, to see how we can make it better, and how it can be tied into FileMaker, where maybe, you know, this becomes the new FileMaker, sure, I'm open to it all.
69:21
Arseni
Yeah. Yeah.
69:35
Roseanna
Yeah. Yeah, the only…
69:37
Mira
We need… we need to simplify this, copy-pasting thing. I mean, this is… like, the client… you copy-paste the message from client, right?
69:39
Mira
Why not having some option just to reply to? Can we use that suggestion?
69:50
Roseanna
Yeah, because I think there's too many listings to consider right now, and I don't want to hold things up, for sure. There's a lot of things to consider to do.
69:55
Arseni
And stuff like that.
70:03
Arseni
Roseanne, you started saying something. You spend your time on those to-dos that you mentioned.
70:06
Roseanna
Hi, Drew.
70:12
Arseni
Finish, like, what else does your time go to? Especially.
70:13
Roseanna
Well…
70:19
Arseni
It's tough.
70:19
Roseanna
I mean, you know what? I mean, we live in the to-dos for sure, but we don't make money if we're not booking talent, so the schedules of everybody's individual, you know.
70:21
Roseanna
Their schedules, and we do invoicing from their schedule. So, you know, from putting in a project, to sending their books, to updating it to a confirmed booking, getting all the details.
70:34
Roseanna
Negotiating, and then that booking, once we complete it, goes to invoicing automatically, and this is all FileMaker.
70:45
Roseanna
So, you know, and then when money comes in, the market paid, it goes to their pay… paying, accounts, you know, their accounts, it shows up that these guys need to be paid, because you've been paid, and we,
70:54
Roseanna
We pay people from the system.
71:08
Roseanna
So it's all intertwined, so whenever we're talking about doing something outside of FileMaker, I really do need to be, you know, really consider what that means in the big picture of things, because one thing is attached to another is attached to another. Right now.
71:10
Roseanna
It.
71:27
Arseni
And how do you know you have been paid? Is it automated electronic payment, or do you…
71:27
Roseanna
Well, there's only… you can only do it physically, unless you give somebody access to, or AI access to your account, because when it comes into my account, my bank account, I…
71:34
71:56Roseanna
You know, I take copies of everything, and then I go in manually and deposit it on the day that it, they came in, and it…
71:47
Roseanna
Updates the invoice as paid, and then it updates all the talent that are there into a file called Payable, where I owe them the money, and I go ahead and I pay them every single week.
71:56
Arseni
So, does the bank send you notifications about payments that you have?
72:09
Roseanna
That's the clients. The clients do, every so often, but I check it every day, and I make sure that, you know, when I get a deposit, that I match it up to an invoice, and… and do the work on that.
72:13
Arseni
Well, when you pay… when you pay me through Interac, like, years ago, like, now my system automatically matches that to a sent invoice based on your name and based on the amount, but Interac sends
72:27
Arseni
Automated emails. Your bank, with whatever, with check deposits, maybe they don't send you emails that could be parsed using AI, so that depends on every bank.
72:43
Roseanna
I do, yeah, I do, e-transfers, but today I sent you, direct deposit, EFT.
72:57
Arseni
Yeah.
73:04
Roseanna
And, yeah.
73:05
Roseanna
Yeah, but I have to manually do it all myself.
73:06
Arseni
But my system will match your email to our sent invoice, and it will mark it as paid.
73:09
Arseni
Anyway, that's probably for the future, these conversations about automation, because now, let's just finish what we planned in Phase 1.
73:15
Arseni
Let's get this, working well, and then we can talk about all of… all other things, that we can do, yeah.
73:24
Roseanna
Okay. And, so everything that we talked about, where the main email from the client is gonna go underneath the package, that's as in order.
73:36
Roseanna
Email, or whatever, our interaction, and then sending the package, and then with my note on top, right? We're gonna do all that?
73:46
Arseni
Yeah.
73:55
Mira
Yeah.
73:56
Arseni
Yeah.
73:57
Mira
Okay, we got that.
73:58
Arseni
Okay.
74:00
Roseanna
Thank you.
74:00
Roseanna
Okay.
74:01
Roseanna
Okay, I think…
74:03
Arseni
I guess?
74:04
Roseanna
I think we've got it all. Okay. Yeah. Thank you.
74:04
Arseni
Okay, great. Okay, thanks.
74:07
Mira
Hi, everyone.
74:10
matthewscarafile
Sorry, guys, I just have one question. I sent an email just through… there's a website glitch happening right now on the WordPress.
74:11
matthewscarafile
Back end of our site. I'm not able to preview changes on the artist portfolio. It was working yesterday, because last night I was working on it, but then this morning, I'm not able to preview any of the changes.
74:18
Mira
You mean, the preview changes, button doesn't exist, or what?
74:35
matthewscarafile
The buttons is still there, it just directs me to, a page that doesn't… it doesn't go to the artist's portfolio page, so there's something wrong there. I sent you guys an, a note about just before this call, just.
74:43
Arseni
Yeah, I…
75:02
Mira
Did they send it to tech?
75:03
Arseni
Yes.
75:05
matthewscarafile
I sent it to Tech as well. Yeah, I just, I have to show an artist their work, they're not on the website yet, their portfolio, and I can't preview it without, that being fixed.
75:06
Mira
Yeah, I know.
75:20
Mira
Preview changes,
75:22
matthewscarafile
Yeah, it's the top right-hand corner, and then I sent two screenshots as well, it's all in there, in the email.
75:24
Mira
Okay.
75:31
Mira
Okay, the tech guys will check it.
75:33
Arseni
Yeah.
75:35
Arseni
Okay, I guess that's all for now.
75:37
Mira
I'll see.
75:41
Arseni
Thanks, everybody.
75:42
Laura
Thank you.
75:43
matthewscarafile
It looks great.
75:44
Mira
Thank you, bye.
75:45